Everyone is going wild for this body positive ASOS model showing off her back rolls
GET IT, GIRL
GET IT, GIRL
When it comes to celebrating women's unretouched bodies, ASOS is doing it right.
They've already been applauded for not photoshopping out model's stretch marks, and now they're being hailed on social media once again.
On the page for a backless dress by Missguided Plus (fellow e-tailer Missguided's plus size range), the woman modelling the gown has not had her 'back rolls' edited out by ASOS.
After decades of models worldwide being airbrushed to perfection, this is something to celebrate, and social media users certainly agree.
Plus size blogger Callie Thorpe tweeted an image of the dress, sharing her delight at seeing an unedited plus size model on the site.
Missguided Plus Pleated Maxi Dress, £35, ASOS
Shop Now
Callie wasn't the only one to share her appreciation, with endless Twitter users joining the conversation to agree with her.
Marie Claire Newsletter
Celebrity news, beauty, fashion advice, and fascinating features, delivered straight to your inbox!
Goes without saying that the model looks GREAT – and she's loving the attention her back rolls are getting.
Slay it, girl.
We are so here for all this body positivity.
Lucy is a freelance beauty editor and contributor at Marie Claire, and has written for titles including Glamour, Refinery29, Popsugar, woman&home and more. She was previously Marie Claire’s junior beauty editor. During her career, she’s covered everything from backstage beauty at fashion week to interviews with famous faces like Drag Race royalty and Little Mix. As for her beauty ethos, she’s a big advocate for not having to spend a fortune on beauty products to get good results, and when she’s not got beauty on the brain you’ll find her reading or hanging out with dogs.
-
Jennifer Lopez issues a reminder that she is human amid hurtful comments
By Jenny Proudfoot
-
Balzac Paris x Barbour is back with another sell-out collection
Cool-girl approved
By Sofia Piza
-
Blurring foundations are my secret to achieving a *seriously* seamless base - these 7 formulas give Paris filter every time
FaceTune? No need
By Jazzria Harris