Marie Claire UK Marie Claire UK
  • Fashion Fashion
      • Fashion
        • View all Fashion
        • Fashion Trends
        • Shopping
        • Watches and Jewellery
        • Fashion News
  • Beauty Beauty
      • Beauty
        • View all Beauty
        • Fragrance
        • Hair
        • Make Up
        • Skincare
        • Nails
        • Marie Claire Beauty Awards
  • Health Health
      • Health
        • View all Health
        • Fitness
        • Nutrition
        • Female Health
        • Wellbeing
  • Life Life
      • Life
        • View all Life
        • Opinions
        • Travel
        • Sustainability
        • Weddings
        • Money & Work
        • Competitions
  • Culture Culture
      • Culture
        • View all Culture
        • TV and Film
        • Celebrity News
        • Books
        • Royal News
  • Vouchers Vouchers
      • Clothing
        • View all Vouchers
        • Mint Velvet
        • Karen Millen
        • H&M
        • nobody's child
        • ASOS
        • ARKET
        • MANGO
      • Designer Clothing
        • View all Vouchers
        • Reiss
        • THE OUTNET
        • SSENSE
        • Mytheresa
        • Liberty London
        • Selfridges
        • Farfetch
      • Accessories
        • View all Vouchers
        • AllSaints
        • Aspinal of London
        • Charles & Keith
        • River Island
        • FitFlop
        • Kate Spade
        • Vagabond
      • Jewellery
        • View all Vouchers
        • Pandora
        • Abbott Lyon
        • Goldsmiths
        • Beaverbrooks
        • Astrid & Miyu
        • Swarovski
        • Angara Jewellery
      • Beauty
        • View all Vouchers
        • Sephora
        • Cult Beauty
        • Space NK
        • Dyson
        • Clarins
        • Look Fantastic
        • Clinique
      • Activewear
        • View all Vouchers
        • Lululemon
        • Gymshark
        • Sweaty Betty
        • Nike
        • adidas
        • New Balance
        • Helly Hansen
  • NEWSLETTER Signup to our newsletter
  • logoCreated with Sketch.
    Marie Claire Newsletter

    Celebrity news, beauty, fashion advice, and fascinating features, delivered straight to your inbox!


    By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.

    You are now subscribed

    Your newsletter sign-up was successful


    An account already exists for this email address, please log in.
    Trending
    • Women in Sport 2026
    • Marie Claire Masters
    • Spring Summer 2026
    • Nail Trends 2026
    • Best Investment Bags
    • Best Perfumes
    • Digital Issues
    • Women Who Win
    1. Life

    This writer killed her toxic wine habit with kindness. Here’s how…

    When using alcohol as an emotional crutch began to take its toll, Marisa Bate sought help from behavioural change specialist Shahroo Izadi - and turned her life around

    By Olivia Adams
    Published 17 December 2019 In Features

    When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works.

    wine habit
    • Facebook
    • X
    • Pinterest
    Share this article
    Join the conversation
    Follow us
    Add us as a preferred source on Google
    Subscribe to our newsletter

    When using alcohol as an emotional crutch began to take its toll, Marisa Bate sought help from behavioural change specialist Shahroo Izadi - and turned her life around

    Words by Marisa Bate

    A few years ago, in the midst of a very busy, high-pressured job, I found a release valve, a coping strategy, an instantaneous, super-effective stress relief that was a balm to the long days, difficult people and always-on culture. And what was this miraculous instant fix? Wine.

    I never classed myself as an alcoholic, yet I arrived at the point where I knew my drinking was problematic. If I’d had a great day, I’d want a drink. If I’d had a terrible day, I’d want a drink. If it had been a particularly memorable or exhilarating day, I’d want a drink. If it had been a mundane grey Tuesday, then, well, why not have a drink? I wasn’t even drinking a vast amount - it was more regularity, the way it slotted into my life at any given twist or turn, the way I felt better just by pushing open the heavy doors of the pub next to the office.

    Gen Y’s preference for green juice over Pinot may represent a craving for control in an era of chaos, but for the rest of us, drinking wine in copious quantities is a daily reality. In fact, a recent study in America found the biggest binge drinkers were childless women in their thirties and forties. My theory? The combination of earning money, having a stressful job and free time is pretty wine-friendly.

    You may like
    • Wine glass and fresh bread on a dinner table As Steven Bartlett Says Wine 'Ruined His Life'—Top Psychologists Question Our Obsession With Optimisation
    • Women sharing a plate of tiramisu "Little Treat Culture" Is Being Hailed As the Perfect Antidote to Over-Optimisation—So I Tried It for a Month
    • Neuro-somatic coach and meditation practitioner Eva Syti Trust Me, I'm a Neuro-Somatic Coach—Emotionally Regulated Women Do These 6 Things Differently

    For me, nightly visits to the pub were fun and helpful; they took the edge off. As my colleagues and I drank away the day’s dramas, I knew that at the end of the 9-5, they’d be a refuge. And, to begin with, I could deal with the hangovers. They’d disintegrate into the business of the job. Lo and behold, by 5pm I was more than ready for a glass of wine. And round we went again.

    But soon I became tired. My body became tired. The hangovers led to anxiety, insecurity, and the occasional existential crisis in which I questioned my entire life - my job, friends and city, until I’d had a good night's sleep and put it all into perspective again.

    Marie Claire Newsletter

    Celebrity news, beauty, fashion advice, and fascinating features, delivered straight to your inbox!

    By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.

    I began to realise that the agony of the hangovers and how they made me feel - like cycling over rocks that at any minute I would go flying into, face-first - outweighed the instant stress fix. I didn’t come to this realisation casually, chewing on the end of my pen, like Carrie Bradshaw, though. I came across Shahroo Izadi.

    Izadi is a behavioural change specialist who works in addiction and her first book, The Kindness Method (for which I wrote the foreword), explores the same method she used with me. At the time, I was in a punishing job with a punishing regime, and I was punishing my body and ability to concentrate with cheap white wine every night. What Izadi made me see - which sounds perfectly obvious to those lucky enough to be already enlightened - was that I had to start being as kind to myself as I would be to a friend. She showed me that if I was kind to myself, I’d look after myself, too.

    A photo posted by on

    Thanks to Izadi, I came to understand, for example, that while nothing beats being in the pub four minutes after exiting the office and knowing that initial gulp of wine will help your shoulders drop and your head stop spinning, it isn’t necessarily the best thing for me. Going home, running a bath, watching Blind Dates was far better, especially if I had an 8am start the next morning. Izadi helped me see myself differently. I was living a lot by the mantra of ‘fuck it’ - do now, think later. That sometimes feels spontaneous and freeing and fun, but it was also an indication that perhaps I’d stopped caring about myself. I was saying ‘fuck it’ to me and my wellbeing; my worth; and my investment in myself - not just an early start.

    What to read next
    • Health freelancer Ashleigh embracing low-stimulation moments—camping, going off grid, and trail running in the countryside. I've Been Stacking My Week With Low-Stimulation Moments—and It's Made Me Happier, Calmer, and More Productive
    • Freelancer Ash S trying Blue Zone living I Tried "Blue Zone" Habits for a Month to Boost Healthspan and Longevity—Here's What Habits Were Actually Sustainable
    • A woman stretching on a yoga mat Forget Morning Routines—Experts Say 'Micro-Recovery' Is the Wellness Habit to Prioritise

    It’s been three years since I met Izadi and we started working together. Do I still love wine? Absolutely. Do I still use it as a crutch to see myself through a difficult job? Absolutely not. Of course, I have my moments. There’s been plenty of occasions when I crave a glass of wine - the same old instinct kicking in that it will somehow make things better, that it is somehow the answer to whatever dilemma I’m facing. And I struggle slightly when booze is free-flowing. Weddings and Christmas are tricky. But as she was the first to tell me, learning good habits is a long-term project.

    However, something has definitely shifted. Izadi never told me to quit wine, she just asked me to understand why I was drinking it and, in turn, understand myself a bit better. Now, I still enjoy wine but I know to avoid hangovers. I know when to sit a round out, when to go home and run a bath. I know that the short-term fix - a text at 5.30pm to a friend: ‘fancy a quick drink?’ - is tempting, but the long-term fix - the good sleep, the early morning start clear-headed - is better. And I know that I’m worth it, and my work is worth it. Looking after yourself is, in some ways, a statement of faith and self-belief. It is the acknowledgement that you and what you intend to do is worth making the most of. Once I began to believe that, I learned to enjoy wine again, rather than rely on it.

    wine habit

    Marisa changed her life after realising her drinking was problematic

    Recognise your triggers

     According to Izardi, ‘changing habits and deviating from the status quo is difficult. Whilst planning can be important, we can’t always ensure that even the best-laid plans can be implemented in the real world. We’re far better off focusing on our capacity to do difficult things and to spontaneously respond to triggers in a way we’re proud of later.

    ‘One of the best things you can do when embarking on the challenge of changing a habit is to consciously listen to the messages you’re giving yourself internally when faced with inevitable moments of challenge. Consider the encouraging and motivational pep talk you’d give a loved one to ensure they stayed on track, and practice giving yourself the same one,’ she says.

    Here are the triggers to watch out for - and how to deal with them

    • Christmas: From the 1 December, it seems there’s an occasion to have a glass or three of fizz. By Christmas Day we’ve legitimised drinking alcohol for breakfast. My tip: make the most of your mornings. Go for walks, early swims, and big brunches. Because making the most of the whole day will encourage you to drink less the night before.
    • Weddings: Keep count of your glasses. Often, the booze seems endless at a wedding and we don’t really know how much we’re gulping. Keep an eye on your intake, and actively take control.
    • New Year’s Eve: I actually love New Year’s Day. There’s something about the promise and hope that feels fresher over New Year’s Day lunch than it does sloshed at 11.55pm.
    • Dinner parties: I realised in the midst of my drinking crisis that dinner parties were lethal for me. I couldn’t count how many glasses I’d drunk - conscientious hosts were forever filling my glass and, before I knew it, I’d have necked three bottles. My advice? Pace yourself. Initial excitement would have me quick-fire drinking, but there’s no need.

     The Kindness Method: Changing Habits for Good by Shahroo Izadi is out now. Her second book, The Last Diet: Discover the Secret to Losing Weight - for Good, is published by Bluebird on 26 December, 2019

    Olivia Adams
    Social Links Navigation

    Olivia – who rebranded as Liv a few years ago – is a freelance digital writer at Marie Claire UK. She recently swapped guaranteed sunshine and a tax-free salary in Dubai for London’s constant cloud and overpriced public transport. During her time in the Middle East, Olivia worked for international titles including Cosmopolitan, HELLO! and Grazia. She transitioned from celebrity weekly magazine new! in London, where she worked as the publication’s Fitness & Food editor. Unsurprisingly, she likes fitness and food, and also enjoys hoarding beauty products and recycling.

    Read more
    Wine glass and fresh bread on a dinner table
    Female health As Steven Bartlett Says Wine 'Ruined His Life'—Top Psychologists Question Our Obsession With Optimisation
    Women sharing a plate of tiramisu
    Wellbeing "Little Treat Culture" Is Being Hailed As the Perfect Antidote to Over-Optimisation—So I Tried It for a Month
     
     
    Neuro-somatic coach and meditation practitioner Eva Syti
    Wellbeing Trust Me, I'm a Neuro-Somatic Coach—Emotionally Regulated Women Do These 6 Things Differently
    Health freelancer Ashleigh embracing low-stimulation moments—camping, going off grid, and trail running in the countryside.
    Wellbeing I've Been Stacking My Week With Low-Stimulation Moments—and It's Made Me Happier, Calmer, and More Productive
     
     
    Latest in Life
    Mischa Anouk Smith on an astrology travel trip to Türkiye, where she got engaged less than 24 hours after a birth chart reading.
    Travel I Let Astrology Plan My Holiday—Less Than 24 Hours Later, I Was Engaged
    Wicker husband: Alexander Skarsgård and Olivia Coleman in the new film Wicker
    Relationships Move Over Regular Men and AI Boyfriends, The “Wicker Husband” Has Arrived
     
     
    Relic - Dramatic profile portrait with sculptural lighting and shadows - TVS
    Life I Went to A&E After Trying to Take My Own Life—Here’s Why Andy Burnham's New Mental Health Centres Are a Good Start But Not a Complete Solution
    Cape of Senses Hotel in Lake Garda
    Travel If Slow Luxury Had an Address, It Would Be Cape of Senses—Inside One of Lake Garda's Most Beautiful Hotels
     
     
    Latest in Features
    The Beauty Digest
    Beauty The Beauty Digest: Head Spas, Coco Mademoiselle Reimagined, and What the TPO Ban Really Means
    The long hair trend and the post-bob era
    Hair I’ve Spent Two Years Growing My Bob—Turns Out, There's a Reason Long Hair Is Trending
     
     
    @nlmarilyn in transitional autumn outfits
    Fashion Goodbye Summer Dresses, I'm in Autumn Outfit Planning Mode—These 5 Are Fresh
    Arsenal footballer and Lioness Chloe Kelly
    Health and Fitness Women in Sport 2026: Featuring Chloe Kelly, Elite Beauty Products, Grand Prix 2.0 and So Much More
     
     
    logoCreated with Sketch.
    • Site Archive
    • Contact Future's experts
    • Contact us
    • Terms and conditions
    • Advertise with us
    • Privacy policy
    • Cookies policy
    • About us
    Add as a preferred source on Google Add as a preferred source on Google

    Marie Claire UK is part of Future plc, an international media group and leading digital publisher. Visit our corporate site.

    © Future Publishing Limited Quay House, The Ambury, Bath BA1 1UA. All rights reserved. England and Wales company registration number 2008885.