This cult jeweller has created two new piercings and they're mindblowing

Penny Goldstone
By Penny Goldstone
published

It's not everyday cult jewellery designer Maria Tash brings out a new collection, but when she does, she goes big. Not only has she created an entire autumn/winter collection - already a big deal as she's launched new styles sporadically before, but not a complete range - but she also invented two new ear piercing placements.

As someone who set the trend for a 'curated ear', these are naturally incredibly thought out. The ‘Tash Helix’, and ‘Tash Hidden Rook’ (pictured above) are positioned using the Diamond Drape from the new collection, which creates the illusion of a chain draping under the curve of the ear.

For this collection, Maria focused on designs that aren't defined by gender. 'I don’t design with gender in mind. Each piece is unique to the wearer and it’s not about masculinity or femininity, it’s about personal style and how you resonate with each piece,' she says.

She also created pieces that floated between movement and structure, including unexpected placements, like the ones mentioned above, and innovative mechanisms that 'hide the wearable component in the anatomy of the ear and create a look of seamless continuity'.

SHOP THE NEW MARIA TASH COLLECTION AT LIBERTY

These translate into sharp, linear bar designs and diamond spikes, delicate chain charm styles, as well as re-imagined diamond studs. Stand out pieces include the new solitaire in a modern triangular shape, as well as the Triple Silhouette Spike Diamond Eternity.

'In my persistence to innovate, I wanted to create something I hadn’t seen before and use cutting and setting techniques to design an elongated shape of a diamond specially cut to achieve a spike look,' says Maria Tash of the design.

Prices start from £130 and scale up to £13,000 depending on the amount of diamonds, but the majority of the collection is within the middle price point.

(Image credit: all images copyright protect Gregory Neumaier)

Shop now: 2.5mm Invisible Set Triangle Diamond Threaded Stud Earring for £420 from MARIA TASH

(Image credit: Splash Images)

Shop now: Double Scalloped Set Diamond Chain Connecting Charm for £450 from MARIA TASH

And if you want the full ear curating experience, then I cannot recommend the Maria Tash piercing studio at Liberty London enough. The team of experts will talk you through all the styles and piercing placements that would suit you as an individual, meaning that the final result is entirely unique and bespoke to you.

Social distancing and safety measures are also in place so you can be sure to have a stress-free experience.

Penny Goldstone
Penny Goldstone

Penny Goldstone is the Digital Fashion Editor at Marie Claire, covering everything from catwalk trends to royal fashion and the latest high street and Instagram must-haves.

Penny grew up in France and studied languages and law at the Sorbonne Nouvelle University in Paris before moving to the UK for her MA in multimedia journalism at Bournemouth University. She moved to the UK permanently and has never looked back (though she does go back regularly to stock up on cheese and wine).

Although she's always loved fashion - she used to create scrapbooks of her favourite trends and looks, including Sienna Miller and Kate Moss' boho phase - her first job was at MoneySavingExpert.com, sourcing the best deals for everything from restaurants to designer sales.

However she quit after two years to follow her true passion, fashion journalism, and after many years of internships and freelance stints at magazines including Red, Cosmopolitan, Stylist and Good Housekeeping, landed her dream job as the Digital Fashion Editor at Marie Claire UK.

Her favourite part of the job is discovering new brands and meeting designers, and travelling the world to attend events and fashion shows. Seeing her first Chanel runway IRL at Paris Fashion Week was a true pinch-me moment.

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