Marie Claire UK Marie Claire UK
  • Fashion Fashion
      • Fashion
        • View all Fashion
        • Fashion Trends
        • Shopping
        • Watches and Jewellery
        • Fashion News
  • Beauty Beauty
      • Beauty
        • View all Beauty
        • Fragrance
        • Hair
        • Make Up
        • Skincare
        • Nails
        • Marie Claire Beauty Awards
  • Health Health
      • Health
        • View all Health
        • Fitness
        • Nutrition
        • Female Health
        • Wellbeing
  • Life Life
      • Life
        • View all Life
        • Opinions
        • Travel
        • Sustainability
        • Weddings
        • Money & Work
        • Competitions
  • Culture Culture
      • Culture
        • View all Culture
        • TV and Film
        • Celebrity News
        • Books
        • Royal News
  • Vouchers Vouchers
      • Clothing
        • View all Vouchers
        • Mint Velvet
        • Karen Millen
        • H&M
        • nobody's child
        • ASOS
        • ARKET
        • MANGO
      • Designer Clothing
        • View all Vouchers
        • Reiss
        • THE OUTNET
        • SSENSE
        • Mytheresa
        • Liberty London
        • Selfridges
        • Farfetch
      • Accessories
        • View all Vouchers
        • AllSaints
        • Aspinal of London
        • Charles & Keith
        • River Island
        • FitFlop
        • Kate Spade
        • Vagabond
      • Jewellery
        • View all Vouchers
        • Pandora
        • Abbott Lyon
        • Goldsmiths
        • Beaverbrooks
        • Astrid & Miyu
        • Swarovski
        • Angara Jewellery
      • Beauty
        • View all Vouchers
        • Sephora
        • Cult Beauty
        • Space NK
        • Dyson
        • Clarins
        • Look Fantastic
        • Clinique
      • Activewear
        • View all Vouchers
        • Lululemon
        • Gymshark
        • Sweaty Betty
        • Nike
        • adidas
        • New Balance
        • Helly Hansen
  • NEWSLETTER Signup to our newsletter
  • logoCreated with Sketch.
    Marie Claire Newsletter

    Celebrity news, beauty, fashion advice, and fascinating features, delivered straight to your inbox!


    By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.

    You are now subscribed

    Your newsletter sign-up was successful


    An account already exists for this email address, please log in.
    Trending
    • Women in Sport 2026
    • Marie Claire Masters
    • Autumn Winter 2026
    • Nail Trends 2026
    • Best Investment Bags
    • Best Perfumes
    1. Beauty
    2. Hair

    I just got back from Paris—these are the three French hair trends that we'll all be wearing this year

    Mastering Parisian cool

    Dionne Brighton's avatar
    By Dionne Brighton
    Published 12 April 2025 In Features

    When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works.

    Woman walking through Paris Fashion week in a stone trench coat and a blonde bob
    (Image credit: Getty Images)
    • Facebook
    • X
    • Pinterest
    Share this article
    Join the conversation
    Follow us
    Add us as a preferred source on Google
    Subscribe to our newsletter

    If there’s one thing that never goes out of style, it’s French women’s effortlessly chic aesthetic. From their signature French hairstyles to the French beauty brands we all swear by, Parisian women seem to have mastered the art of looking effortlessly cool. Which is why whenever Paris Fashion Week comes around, all eyes are on the city, not just for the clothes, but for the full aesthetic, from make-up to hair.

    This season, one thing was clear: effortlessly undone hair is the ultimate statement. It’s that perfect balance of polished yet carefree—the kind of hair that looks like you barely tried, but still looks put together. It’s the epitome of Parisian chic.

    And while the whole idea is to look as if you just rolled out of bed and pulled it all together in minutes, we know the truth: to look this effortless takes quite a bit of effort. When I was backstage at Paris Fashion Week last month, I spoke to two of the lead hairstylists to find out which French hair trends you need to know about this year—and how to recreate them at home.

    French hair trends

    Backstage at Issey Miyake, Ann Demeulemeester, and Paloma Wool, hair leads Anthony Turner and Pablo Kuemin, in collaboration with Schwarzkopf, crafted looks that embodied this 'undone-but-done' energy; playing with contrasts, texture, and movement rather than over-styled perfection. Think natural, lived-in, slightly imperfect hair that feels both effortless and intentional–the ultimate Parisian secret.

    1. The chic, effortlessly undone ponytail at Paloma Wool

    At Paloma Wool, the show explored the essence of self and our connection to the world, and the hair reflected that theme, tailored to each model’s natural hair.

    You may like
    • Beauty Moodboard SS27 ’90s Kate Moss, Stevie Nicks and “Digital” Skin—The Beauty References to Inspire You for the Season Ahead
    • Does your ponytail give you a headache? If Your Ponytail Gives You a Headache—Your Hair Is Trying to Tell You Something
    • The long hair trend and the post-bob era I’ve Spent Two Years Growing My Bob—Turns Out, There's a Reason Long Hair Is Trending

    Potentially my favourite look of the season, this undone bun was everywhere: on the runway, street style, and editors dashing between shows.

    "There are different looks at the show, each capturing the natural, effortless beauty of hair in a space where people lose themselves in books," explained hair lead Pablo Kuemin. “One look features loose ponytails, designed to reflect what happens to a ponytail when someone spends the day in a library—leaning forward, leaning back, adjusting their hair absentmindedly.”

    Marie Claire Newsletter

    Celebrity news, beauty, fashion advice, and fascinating features, delivered straight to your inbox!

    By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.

    The second look was my favourite of the season: "We secured the hair with a simple pencil, creating that effortless, undone feel." A pencil in the hair? Plus the tie trend? All I will be wearing come autumn.

    Two models at Paris fashion week at the Paloma wool show, on the left a model looking towards the left in a strapless black dress and messy ponytail. On the right, a model looking to the right in a blue shirt and jumper with her hair in a messy bun with a pencil in it.

    (Image credit: Schwarzkopf)

    The look

    For the Paloma Wool show, hairstylists worked Session Label’s The Mousse into the hair for a soft, airy texture before gathering it into a loose, intentionally undone ponytail. Instead of being tightly pulled back, strands were left to fall naturally, creating an effortless, lived-in effect. To add to the effortless feel, stylists intentionally styled the ponytail using their non-dominant hand, allowing for tiny imperfections that made the look feel more authentic.

    How to recreate it at home

    Loosely tie your ponytail without pulling it too tight, allowing small sections to fall naturally for that Parisian-inspired finish. For an added touch of cool-girl nonchalance, swap your regular hair tie for a mini scrunchie, a silk ribbon, or even a pencil—because why not? Add the Miracle balm to the ends for some extra hydration.

    What to read next
    • How to make your blow dry last I've Been Styling Celebrity Hair for 30 Years—Here's How to Make Your Blow-Dry Last for Days
    • Autumn/Winter 2026/27 Trends  Want to Know What to Wear Tomorrow? These are 7 Key Autumn/Winter 2026 Looks Setting the Tone for the Season Ahead
    • The Rachel Hair on Gigi Hadid, created by hairstylist Dimitris Giannetos  Gigi Hadid Brought Back the 'Rachel' Haircut—So I Tried It Too, and My Hair Has Never Looked So Full

    Product shot of a black bottle of Schwarzkopf Professional Session Label The Mousse

    Schwarzkopf Professional Session Label The Mousse
    £11.90 AT AMAZON

    Product shot of the Slip Silk Minnie Scrunchies - Classic

    Slip Silk Minnie Scrunchies
    £45 AT LOOKFANTASTIC

    2. Transitional hair at Issey Miyake: the wet-dry contrast

    One of the most striking hair moments this season came at Issey Miyake's show at the Louvre, where Anthony Turner played with contrasts: wet vs. dry, structured vs. effortless. The aim? To create a look that felt both high fashion and extremely wearable. Not only that, but it also leaned into one of this year’s biggest trends: high, glossy shine.

    “The inspiration for the show is all about transition. The in-between phase, where hair is neither one thing nor the other. It’s about the journey, creating two looks in one: dry moving into wet or wet into dry. This duality brings an unexpected edge, making the hair feel fluid and transformative." Turner explained backstage.

    Two models at the Issey Miyake show, during paris fashion week showing one of the french hair trends of the year, slicked back hair at the top with dry matte ends

    (Image credit: Getty Images)

    The look

    Turner created a hair look that was all about the in-between, pairing a sleek, ultra-wet front with dry, poker-straight lengths. Using Schwarzkopf Professional Session Label’s The Jelly, the front of the hair was slicked back to shine under the runway lights, while the back remained dry for an unexpected duality. With every look finished with luxe, glass-like shine, using Schwarzkopf Professional’s The Serum to achieve that almost reflective, ultra-expensive finish.

    How to recreate it at home

    To bring this look into everyday styling, apply a lightweight styling gel or serum to the top section of your hair, keeping it slicked back while allowing the ends to air-dry naturally for contrast.

    Product shot of Session Label The Jelly

    Schwarzkopf Professional Session Label The Jelly
    £9.50 AT AMAZON

    Product shot of Schwarzkopf Professional Session Label The Serum

    Schwarzkopf Professional Session Label The Serum
    £12 AT AMAZON

    3. The cool-girl, lived-in look at Ann Demeulemeester

    At Ann Demeulemeester, Turner took inspiration from 1970s rockstars, crafting a lived-in, textural look that felt effortless and cool—think 'morning after the night before' hair, but in the best way.

    “For the hair looks, we considered each model on an individual level and crafted a look that was specific to them," Turner shared. "The two key products that we used were The Salt and The Texturizer from Schwarzkopf Professional’s Session Label range, adding elements such as ribbons and jewellery into the hair for a cool nomadic feel.”

    Three models at the Ann Demeulemeester Paris fashion week show with undone, wavy hair with small plaits throughout

    (Image credit: Schwarzkopf)

    The look

    At Ann Demeulemeester, hairstylists created a rebellious, lived-in texture by misting the hair with Session Label’s The Salt. The result? A matte, natural movement, as if the hair had been tousled by the wind after a long night out. Small, randomly placed plaits were woven throughout the hair, adding depth and a touch of rockstar cool, keeping the overall look slightly undone. Accessories played a key role in elevating the look, with hairstylists weaving ribbons and silver rings into the braids for a touch of nomadic cool.

    How to recreate it at home

    To recreate this look, spray The Salt onto damp hair, scrunch with your hands, and let it air-dry to enhance its natural movement before loosely braiding a few sections.
    For an extra dose of cool-girl attitude, embrace imperfection—let the plaits loosen and unravel naturally throughout the day for an effortlessly edgy finish.

    Product shot of Schwarzkopf Professional Session Label The Texturizer

    Schwarzkopf Professional Session Label The Texturizer
    £12 AT AMAZON

    product shot of two metal cuff hair ties, one silver one gold

    Metal Cuff Hair Tie
    £28 AT ANTHROPOLOGIE

    Explore More
    Paris fashion week
    Dionne Brighton
    Dionne Brighton
    Social Links Navigation
    Social Media Editor

    Dionne Brighton is the Social Media Editor at Marie Claire UK. After writing about everything from nail trends to celebrity style moments for Marie Claire UK, Glamour UK and Woman & Home, she now leads the brand’s social strategy. Her work transforming Marie Claire UK’s social platforms earned her a BSME Talent Award nomination.

    Read more
    Beauty Moodboard SS27
    Beauty ’90s Kate Moss, Stevie Nicks and “Digital” Skin—The Beauty References to Inspire You for the Season Ahead
    Does your ponytail give you a headache?
    Hair If Your Ponytail Gives You a Headache—Your Hair Is Trying to Tell You Something
     
     
    The long hair trend and the post-bob era
    Hair I’ve Spent Two Years Growing My Bob—Turns Out, There's a Reason Long Hair Is Trending
    How to make your blow dry last
    Hair I've Been Styling Celebrity Hair for 30 Years—Here's How to Make Your Blow-Dry Last for Days
     
     
    Latest in Hair
    Ata-Owaji Victor Testing Cécred
    Hair Beyoncé's Haircare Brand Cécred Is Finally Launching in the UK—I Put Its Hero Products to the Test on My 4C Hair
    Best products for frizzy hair in the rain
    Hair Autumn Rain Wreaks Havoc on My Frizz-Prone Hair—These Are the Products That Keep It Smooth Without Weighing It Down
     
     
    Charlotte Mensah Afro Hair
    Hair Charlotte Mensah Has Spent 40 Years Changing the Conversation Around Afro Hair—Now, Her Legacy Is Going on Display
    Ata-Owaji Victor on Black Hair
    Hair My Black Hair Doesn’t Need to Be a Political Manifesto—Why I’m Opting Out of the Trauma-or-Triumph Narrative
     
     
    Latest in Features
    Louise O'Neill started dating at 39 -- here's what she learnt
    Relationships I Started Dating Again at 39. Here Are 21 Things I Learned About Men
    Health freelancer Georgia taking herself on solo creative dates: reading, writing and running
    Wellbeing I'm Happily Married, But I Swear by a Solo Date Every Week For Maintaining My Creativity and Wellbeing
     
     
    A woman jumping on the bed; fluffy pillows and a gua sha.
    Wellbeing I Struggled With My Sleep for Months—Until I Tried This 10-Minute Daily Habit
    Woman organizing documents in cluttered office workspace
    Money and Work Why Are Successful Women Staying in Jobs That Make Us Miserable?
     
     
    logoCreated with Sketch.
    • Site Archive
    • Contact Future's experts
    • Contact us
    • Terms and conditions
    • Advertise with us
    • Privacy policy
    • Cookies policy
    • About us
    Add as a preferred source on Google Add as a preferred source on Google

    Marie Claire UK is part of Future plc, an international media group and leading digital publisher. Visit our corporate site.

    © Future Publishing Limited Quay House, The Ambury, Bath BA1 1UA. All rights reserved. England and Wales company registration number 2008885.