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    1. Beauty
    2. Hair

    Time to book a hair appointment—London's coolest hair salon has named these 3 colours the shades of the season

    Did somebody say 'tanned leather blonde'?!

    Rebecca Fearn's avatar
    By Rebecca Fearn
    Published 21 May 2025 In Features

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    Summer blonde trends
    (Image credit: Getty Images)
    Jump to category:
    • 1. Tanned leather blonde
    • 2. Gold dust bronde
    • 3. Butter blonde
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    Summertime is a lovely excuse to switch up your hair colour, and for blondes, this year there are ample opportunities to try something new. While there may be blonde 'trends' aplenty year-round, the warmer months welcome a chance to opt for something punchier and cooler for holidays abroad, wedding season and a series of festivals.

    For 2025, one of London's favourite 'cool girl' salons, Hershesons, has revealed its go-to shades of the season, giving blondes several ideas for how to refresh their colour for the months ahead. Whether it's toning up or low-lighting down, the following three blonde summer hair trends are set to be everywhere this season. Want to get ahead of the curve? Pick one out with your stylist now, for your best blonde ever, come July.

    1. Tanned leather blonde

    Trends that combine the brightness of blonde with the sophistication of brunette hues continue to dominate, and this year's 'tanned leather blonde' sees the 'best of both' look reach its peak. This beautiful take on a slightly deeper blonde still maintains the lightness of traditional blonde highlights but with smoother, deeper lowlights blended through.

    “Tanned leather blonde is a trend that’s perfect for spring/summer 2025," says Nicole Kahlani, concept colourist at Hershesons Fitzrovia. "It combines elements of strawberry blonde with woody, rustic undertones, and emphasises dimension, depth and texture. My inspiration? A perfect tanned leather coat from Miu Miu."

    Look to the likes of Zendaya and Tate McRae for the perfect tanned leather hues.

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    Tanned leather blonde inspo

    A post shared by Liam Curran (@liamcurranhair)

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    2. Gold dust bronde

    Another look that celebrates that 'bronde' (blonde meets brunette) aesthetic, 'gold dust bronde' spotlights luxe, glossy caramel tones with plenty of depth and dimension. Hannah Gayle, colourist at Hershesons Belgravia, explains: “I am obsessed with this reflective, eye-catching colour for spring and summer.”

    “It features rich caramel colours and pops of lighter tones, making it the perfect colour for darker brunettes wanting to add lighter pieces without going the whole hog, and great for those with lighter hair, who want more dimension.”

    Marie Claire Newsletter

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    A perfect compromise for blondes and brunettes looking to make a summery change, take inspiration from Rosie Huntington-Whiteley and Sydney Sweeney for this one.

    Gold dust bronde inspo

    A post shared by elizabeth grace hand (@elizabethgracehand)

    A photo posted by on

    A post shared by Sydney Sweeney (@sydney_sweeney)

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    A post shared by CHRISTINA KIRKMAN (@christinakirkman)

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    3. Butter blonde

    Now, for something a little lighter and brighter, the 'butter blonde' trend celebrates classic cool girl Scandi tones, with more of a creamy (not icy) twist.

    According to James Samuel, colour consultant at Hershesons Belgravia, “a warm, pale buttery blonde that looks good in the summer, and all year round." He continues: "This colour suits lots of different skin tones, including those with naturally darker hair."

    "One way to create the look is with a base bump, where you lift the natural base colour a half to two shades lighter and then add highlights on top. It transforms a mousey base into a soft golden hue, which combines perfectly with highlights or balayage.”

    Butter blonde inspo

    A post shared by zoey deutch (@zoeydeutch)

    A photo posted by on

    A post shared by Liam Curran (@liamcurranhair)

    A photo posted by on

    A post shared by Emili Sindlev (@emilisindlev)

    A photo posted by on

    Rebecca Fearn
    Rebecca Fearn
    Social Links Navigation
    Freelance Beauty Journalist and Contributor

    Rebecca is a freelance beauty journalist and contributor to Marie Claire. She has written for titles including Refinery29, The Independent, Grazia, Coveteur, Dazed, Stylist, and Glamour. She is also a brand consultant and has worked with the likes of The Inkey List on campaign messaging and branded copy. She’s obsessed with skincare, nail art and fragrance, and outside of beauty, Rebecca likes to travel, watch true crime docs, pet sausage dogs and drink coffee. Rebecca is also passionate about American politics and mental health awareness.

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