Who's on the front row at London Fashion Week?

Alexa Chung and friends brighten up the front rows on day one at London Fashion Week

New York might have had Posh and J-Lo, but yesterday, on the first day of London Fashion Week, it was all about Alexa Chung, Peaches Geldof and Roisin Murphy.

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With Topshop's Unique catwalk show the first big draw of the day, the stars were out in force to enjoy 'greasy spoon' canapés, including fish and chips, and bread and butter pudding (washed down with plenty of bubby, of course).

And what were the front row wearing? Well, not Topshop for some reason. Both Alexa Chung and singer Roisin Murphy were in Charles Anastase, who'd showed earlier in the day. And, as we all know, where Alexa goes, everyone follows, so mark this label as one to watch.

Fast-forward a few hours to PPQ's early evening show and Alexa was back again, in a new outfit, followed swiftly to the front row by Peaches Geldof (in one of her own PPQ designs), sister Pixie, Victoria Hervey, Kimberly Stewart and Girls Aloud's Nicola Roberts.

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