And the hat of the moment is selling out fast!
Words by Lexxi Davis
Summer might have only just started, but the straw hat (complete with pom pom), is already the style of the year.
We’ve seen hundreds on the high-street, but this is the brand that is number 1 with stylists, celebs and influencers alike…
Joyis‘ hats are all handmade by the Wayuu communities, native to the Guarija region in Northern Columbia, using traditional techniques.
The designs range from your simple straw styles, to popping colours with patterns and of course, pom poms.
And now that we know the colours to wear for a successful career, you can match one of these for the ultimate outcome.
Celebs who have been spotted wearing Joyis hats include Poppy Delevingne, who took hers on a friends holiday, as well as MIC’s Rosie Fortescue and Holly Willoughby.
Simply team with summer’s chicest swimwear, a floaty dress and you’ve nailed your holiday look already.
The rainbow styles are beautiful quality, but Joyis also pride themselves as an ethical brand. The modern design combined with traditional techniques are everything you can ask for in a holiday essential.
And no need to worry about it in your suitcase, as the material is super durable, you can fill the hat with clothes and pack it in your suitcase, without the fear of it squishing out of shape.
The ultimate summer accessory that not only is practical, but pretty for those flatlays too.
Race you to the beach…