Primark is launching a bridal range and everyone’s loving it

On a roll

average wedding dress cost

On a roll

Primary is winning at life at the moment. First, its Beauty & The Beast cups were such a hit there were selling at a profit on eBay, then its £15 gingham dress flew off the shelves.

Now everyone is going crazy for its new bridal range, and it’s not even launched yet.

primark bridal range

The budget retailer took to Snapchat to unveil the wedding accessories, which is perfect for brides getting ready on their wedding day.

From what we could seem there’s a ‘Mrs’ dressing gown, lingerie, ‘Mr & Mrs’ mugs and even photo booth props.

primark bridal range

The news went down pretty well with Primary fans, who said it would make their wedding even more 'awesome'.

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The range will cost between £5 and £10, and is launching in May in Ireland. We’ve reached out to them to find out when it hits the UK though, so we’ll keep you posted.

Can you imagine if they start doing wedding dresses though?

Penny Goldstone

Penny Goldstone is the Digital Fashion Editor at Marie Claire, covering everything from catwalk trends to royal fashion and the latest high street and Instagram must-haves.

Penny grew up in France and studied languages and law at the Sorbonne Nouvelle University in Paris before moving to the UK for her MA in multimedia journalism at Bournemouth University. She moved to the UK permanently and has never looked back (though she does go back regularly to stock up on cheese and wine).

Although she's always loved fashion - she used to create scrapbooks of her favourite trends and looks, including Sienna Miller and Kate Moss' boho phase - her first job was at, sourcing the best deals for everything from restaurants to designer sales.

However she quit after two years to follow her true passion, fashion journalism, and after many years of internships and freelance stints at magazines including Red, Cosmopolitan, Stylist and Good Housekeeping, landed her dream job as the Digital Fashion Editor at Marie Claire UK.

Her favourite part of the job is discovering new brands and meeting designers, and travelling the world to attend events and fashion shows. Seeing her first Chanel runway IRL at Paris Fashion Week was a true pinch-me moment.