Jay Z Set To Debut First Fragrance At Barneys

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  • Jay Z is set to launch his first male fragrance, Gold

    Jay Z‘s collection for Barney’s is still going ahead, and will also include his first fragrance, Gold.

    The collection, entitled New York Holiday, will be released on November 20 and will consist of limited edition pieces from designer’s including Lanvin, Balenciaga, Balmain, Alexander Wang and Proenza Schouler.

    In addition, the 43-year old has developed a new scent which is available in three sizes and will hit shelves on November 29, with the fragrance becoming available internationally in 2014.

    Jay Z’s collaboration with Barneys has been mired in controversy of late, ever since the New York store was branded with accusations of racial profiling following an incident last month when a 21-year old college student was arrested after buying a designer belt. Trayon Christian filed a discrimination suit after he was allegedly asked by police ‘how a young black man such as himself could afford to purchase such an expensive belt?’

    However, despite mounting pressure from fans and civil rights groups for Jay Z to pull out of the deal with Barneys, the musician still plans to go ahead with the collaboration, stating on his website this weekend that he is ‘waiting on facts’ before making any further comment on the matter.

    Jay Z also insists he is not making any money from the collaboration, with 25 per cent of all profits going to the Shawn Carter foundation which offers financial help to underprivileged students.

    ‘This money is going to help individuals facing socio-economic hardships to help further their education at institutions of higher learning,’ he said. ‘My idea was born out of creativity and charity… not profit.’

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