The model has spoken out after months of silence
Words by Jadie Troy-Pryde
Kendall Jenner has been embroiled in several race-related controversies this year. The 21-year-old model and her younger sister, Kylie, were criticised for selling t-shirts with their faces layered over the images of deceased rappers Biggie and Tupac, and were accused of cultural appropriation for ‘exploiting’ Chola culture in their clothing line.
But it was Kendall’s participation in a Pepsi advert back in April that received the biggest backlash by far. The commercial was pulled after less than 24 hours following worldwide criticism that it was ‘tone deaf’ and undermined the entire Black Lives Matter movement.
At the time, Pepsi released a statement apologising for the advert and stating that Kendall was not responsible for the content, saying: ‘Clearly we missed the mark… We also apologise for putting Kendall Jenner in this position.’
However, Kendall has stayed quiet and refused to talk publicly to share her side of the story – until now.
In a trailer for an upcoming episode of Keeping Up With The Kardashians, we finally get to see how Kendall felt about the backlash. Talking to her older sister, Kim Kardashian West, she reveals: ‘It feels like my life is over.’
Where Kendall opted to stay silent, Kim spoke up for Kendall in an interview with The Hollywood Reporter, revealing: ‘We’re not perfect, but you see these things in the media, like Kendall and her Pepsi ad, where I see her at home crying. In the media she looks another way because she’s not addressing it.’
Kim continued: ‘I’m just like, “This is wrong. You need to speak up.” She was like, “I don’t ever want to show that footage of me crying.” She was trying to not make excuses or be dramatic, but that was what she was going through at the time.’