Rita Ora Reworks Kate Moss’ Beauty Rules In First Look Rimmel Campaign

  • Marie Claire is supported by its audience. When you purchase through links on our site, we may earn commission on some of the items you choose to buy.
  • See the first snaps from Rita Ora's colourful new beauty campaign. It couldn't be more different to Kate Moss for Rimmel...

    Rita Ora has shared some first look snaps from her new Rimmel London campaign, and they couldn’t be further from Kate Moss’ beauty efforts for the British brand.

    Embracing patriotic shades of red and blue, the singer-turned-Fifty Shades of Grey star looks flawless in the new Instagram snaps.

    A bold slick of red lipstick is teamed with heavy blue eye shadow, strong flicks of black eyeliner and vivid green nail polish.

    ‘It was so much fun working with Rimmel,’ Rita says on her latest collaboration. ‘I guess we’re inspired by many of the same things – fashion, colour, sounds, style, life in general and London in particular. I hope Rimmel girls everywhere will love these colours as much as I do.’

    The new colour collection includes 12 vivid shades (six hot and six cool), of 60 second nail polish and Lasting Finish Colour Rush Balm.

    Keeping her collection a safe distance from Kate Moss’ work with the beauty brand, Rita Ora’s colour brights are a complete contrast to Mossy’s nude hues.

    The British supermodel embraced her natural rock and roll flair for her latest campaign, teamed studded leathers with a cool eyeliner flick and natural complexion.

    It’s been another busy week in the world of Rita Ora, as her latest campaign for Madonna and Lola’s Material Girl collection was unveiled for Spring Summer 2014.

    Got a tablet? You can now download Marie Claire magazine straight to your iPad, Kindle (just search the store for ‘marie claire magazine’), Nook or Google Nexus.

    Reading now