Marie Claire UK Marie Claire UK
  • Fashion Fashion
      • Fashion
        • View all Fashion
        • Fashion Trends
        • Shopping
        • Watches and Jewellery
        • Fashion News
  • Beauty Beauty
      • Beauty
        • View all Beauty
        • Fragrance
        • Hair
        • Make Up
        • Skincare
        • Nails
        • Marie Claire Beauty Awards
  • Health Health
      • Health
        • View all Health
        • Fitness
        • Nutrition
        • Female Health
        • Wellbeing
  • Life Life
      • Life
        • View all Life
        • Opinions
        • Travel
        • Sustainability
        • Weddings
        • Money & Work
        • Competitions
  • Culture Culture
      • Culture
        • View all Culture
        • TV and Film
        • Celebrity News
        • Books
        • Royal News
  • Vouchers Vouchers
      • Clothing
        • View all Vouchers
        • Mint Velvet
        • Karen Millen
        • H&M
        • nobody's child
        • ASOS
        • ARKET
        • MANGO
      • Designer Clothing
        • View all Vouchers
        • Reiss
        • THE OUTNET
        • SSENSE
        • Mytheresa
        • Liberty London
        • Selfridges
        • Farfetch
      • Accessories
        • View all Vouchers
        • AllSaints
        • Aspinal of London
        • Charles & Keith
        • River Island
        • FitFlop
        • Kate Spade
        • Vagabond
      • Jewellery
        • View all Vouchers
        • Pandora
        • Abbott Lyon
        • Goldsmiths
        • Beaverbrooks
        • Astrid & Miyu
        • Swarovski
        • Angara Jewellery
      • Beauty
        • View all Vouchers
        • Sephora
        • Cult Beauty
        • Space NK
        • Dyson
        • Clarins
        • Look Fantastic
        • Clinique
      • Activewear
        • View all Vouchers
        • Lululemon
        • Gymshark
        • Sweaty Betty
        • Nike
        • adidas
        • New Balance
        • Helly Hansen
  • NEWSLETTER Signup to our newsletter
  • logoCreated with Sketch.
    Marie Claire Newsletter

    Celebrity news, beauty, fashion advice, and fascinating features, delivered straight to your inbox!


    By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.

    You are now subscribed

    Your newsletter sign-up was successful


    An account already exists for this email address, please log in.
    Trending
    • Women in Sport 2026
    • Marie Claire Masters
    • Spring Summer 2026
    • Nail Trends 2026
    • Best Investment Bags
    • Best Perfumes
    • Digital Issues
    • Women Who Win
    1. Beauty

    Dark skin? These are the beauty brands you need to know about.

    Fed up of the make-up you're using and don't want the faff/expense of not finding a shade to suit your skin tone? Try these guys….

    Anita Bhagwandas's avatar
    By Anita Bhagwandas
    Published 26 July 2016 In News

    When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works.

    dark skin
    dark skin
    • Facebook
    • X
    • Pinterest
    Share this article
    Join the conversation
    Follow us
    Add us as a preferred source on Google
    Subscribe to our newsletter

    Fed up of the make-up you're using and don't want the faff/expense of not finding a shade to suit your skin tone? Try these guys….

    Darker skins have long been ignored by the mainstream beauty industry. You know that, I know that – anyone with skin that's darker than the colour of a digestive biscuit knows that. (I went biccy comparison because I’m eating a pink wafer BTW.) 

    The reasons that we're vastly ignored are multiple and incredibly vexing. From shelving space issues in high-street retailers, through to assumptions about the spending behaviors of people of colour (we don’t all just shop at NARS and MAC, although we do shop there a lot mind, plus at Illamasqua/Becca/NYX etc too) – there’s so much BS rhetoric around make-up for darker skins that seriously needs to change.

    That’s why I wanted to celebrate a few brands starting to shake things up. Instead of making do with the selection we’ve been offered before, people are mobilising and making their own ranges. Or we're searching for alternative brands that do give AF about darker skins. With that in mind, here are my favourite brands right now, catering well to darker skins. Some you’ll probably know about, some you might not, but either way things are starting to look up.

    And if I've missed anyone that you LOVE, then drop me a tweet @itsmeanitab

    You may like
    • lisaingmarinelli wears yellow dress niche brands Tired of Wearing the Same Brands? Meet 7 Lesser-Known Labels the Marie Claire Fashion Experts Think You Should Know
    • Kiko Milano I Watched Kiko Milano Build a Beauty Empire in Plain Sight—Now the World Is Finally Catching Up
    • collage of beauty items on sale 18 Iconic Beauty Buys That Are Either on Sale, Have a Discount Code or Both

    Cake Cosmetics 

    Cosmetic Artistry Keeping Effective (C.A.K.E) was started by Stevie Newman to create an affordable range for people of all skintones – especially those with very dark skins that are constantly overlooked - even by brands claiming to cater to ‘all skintones’. The buzz around this British brand is growing and they’re launching into Superdrug soon. Check out the lipsticks for £7.99 – they’re coconut oil based so they’re super moisturising and the foundations too which are only £13. 

    Marie Claire Newsletter

    Celebrity news, beauty, fashion advice, and fascinating features, delivered straight to your inbox!

    By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.

    www.cakecosmetics.co.uk

    Sacha Cosmetics

    Billed as make-up for people with ‘medium to dark skin tones’ (specific, we like that) this make-up brand really excels in the base make-up arena. The foundations and powders are formulated to ensure there’s no ashy tones and that they’re flash friendly too. Their Buttercup face Powder is a best seller – and I have to say the base products form this brand are exceptional. As are the Intense Matte Lipsticks for £10.

    What to read next
    • foundation sticks I Tested the Most-Hyped Foundation Sticks on the Market—Now Liquid Foundation Feels Like a Chore
    • Beauty Dupes People Are Obsessed With Beauty Dupes Being Made in the "Same Factory" As Premium Counterparts—That Myth Doesn't Hold Up
    • a selection of trinny london products As a Beauty Editor, I Cannot Believe I Have Been Hesitant to Try This Brand—It’s Now Become My Most Used

    www.sachamakeup.co.uk

    Doris Michaels 

    Though the brand have been around for 10 years (when there really was nothing good for darker skins) there’s a huge array of foundations powders and colour cosmetics in this British range. The pressed powders (costing £10.99) are especially good if you’re a fan of a super matte finish.

    www.dorismichaelscosmetics.com

    Black Up

    Billed as the first ‘upscale’ brand for women of colour (I’d argue Fashion Fair and Iman sit here too mind) Black Up is worth a visit if you’ve not seen it already. The French brand is stocked in some Debenhams stores in the UK, and is consistently good across the entire range in terms of quality. The Concealer Palette, £24.50 is brilliant – as are the statement blush shades. These guys are probably the most trend-led out of all the beauty brands aimed at darker skins.

    www.blackup.co.uk

    Fashion Fair 

    This brand was one of the first beauty brands available in the UK to cater to darker skins. It used to be thick, heavy and quite mask like with these amazing pink compacts, but things have changed and FF is seriously luxe and has created a great range across the board. The base products are lovely and there are a few coverage options to choose from – I like the Oil Free Perfect Finish Soufflé Make-up, £23. Despite the needlessly long name. 

    www.debenhams.com

    Sleek

    If you have darker skin, you probably know Sleek. If not get yourself to Superdrug (and now Boots) pronto. Offering the most affordable range of products for darker skins on the high street, these guys are totally killing it, and have come so far from their early incantations. For me the heroes are the eye shadow palettes, £8.99. I still buy these religiously for the awesome colour pay off.

    www.sleekmakeup.com

    Nizz 

    Vegetarian and hypoallergenic this brand is especially good for those with ethical concerns skin sensitivity. They do a few great darker shades (guys expand it, you’re totally missing a trick here) but the payoff is brilliant on the colour cosmetics. They also do some cool grey, purple and blue shades that are a big more trend led.

    nizzcosmetics.co.uk

    Anita Bhagwandas
    Anita Bhagwandas
    Social Links Navigation

    Anita is an award-winning journalist with over 15 years of experience on some of the UK’s biggest magazines. She explores beauty culture and questions the power that pretty privilege has over our lives, and has written a book on it called UGLY: Giving Us Back Our Beauty Standards (2023, Blink), which was serialised by The Guardian and Independent and featured by Vogue, Elle, and many more

    Read more
    lisaingmarinelli wears yellow dress niche brands
    Fashion Tired of Wearing the Same Brands? Meet 7 Lesser-Known Labels the Marie Claire Fashion Experts Think You Should Know
    Kiko Milano
    Make Up I Watched Kiko Milano Build a Beauty Empire in Plain Sight—Now the World Is Finally Catching Up
     
     
    collage of beauty items on sale
    Beauty 18 Iconic Beauty Buys That Are Either on Sale, Have a Discount Code or Both
    foundation sticks
    Make Up I Tested the Most-Hyped Foundation Sticks on the Market—Now Liquid Foundation Feels Like a Chore
     
     
    Latest in Beauty
    The Beauty Digest
    Beauty The Beauty Digest: Head Spas, Coco Mademoiselle Reimagined, and What the TPO Ban Really Means
    UKLASH lash lift gel tested by Dionne Brighton
    Make Up My Stubbornly Straight Lashes Never Hold a Curl—This ‘Liquid Lash Curler’ Kept Them Lifted All Day
     
     
    The long hair trend and the post-bob era
    Hair I’ve Spent Two Years Growing My Bob—Turns Out, There's a Reason Long Hair Is Trending
    Best foundation balms
    Make Up If You’ve Fallen Out of Love With Foundation in Your 30s, This Hydrating, Blurring Alternative Still Gives Impressive Coverage
     
     
    Latest in News
    Kinda Chic Trend
    Shopping Is "Kinda Chic" Kinda Cringe? Everyone's Favourite Fashion Word Just Went Completely Out of Fashion
    DUA LIPA WEARING A CAMISOLE TOP
    Shopping When a T-Shirt Feels Too Plain, Try the Trending Top Alexa Chung, Tracee Ellis Ross and Daisy Edgar-Jones Are Wearing
     
     
    Beauty Digest
    Beauty The Beauty Digest: The Foundation Using Exosome Technology, the Treatment That Transformed My Skin Texture—Plus, the Ever-Earlier Advent Calendar Race
    Kaia Gerber
    Shopping Everything Kaia Gerber Wears Is a Masterclass in Minimalism—These Are the Pieces and Brands She Always Goes Back to
     
     
    logoCreated with Sketch.
    • Site Archive
    • Contact Future's experts
    • Contact us
    • Terms and conditions
    • Advertise with us
    • Privacy policy
    • Cookies policy
    • About us
    Add as a preferred source on Google Add as a preferred source on Google

    Marie Claire UK is part of Future plc, an international media group and leading digital publisher. Visit our corporate site.

    © Future Publishing Limited Quay House, The Ambury, Bath BA1 1UA. All rights reserved. England and Wales company registration number 2008885.