Pucker up!
Kylie Jenner’s Lip Kit has just dropped in yet another batch of new shades, this time metallics with regal sounding names including King, inspired by boyfriend Tyga’s son with model Blac Chyna (who is now the fiancé of Kylie’s brother Rob Kardashian - confusing), and Reign, the youngest son of sister Kourtney.
But while Kylie’s Lip Kits are taking the internet by storm and selling out in mere minutes, we thought we'd explain the whole Kylie Jenner Lip Kit thing from the beginning.
Get ready, because this whole thing unfolds at lightening speed!
What is a Kylie Lip Kit?
Though she’s yet to even hit 20 (18 at the time of writing), it’s apparently been a life-long dream of Kylie’s to launch her own cosmetics line. So at the end of last year the youngest Jenner/Kardashian sister released her first iteration of the Lip Kit - a lip liner and matching liquid lipstick, in a host of matte shades to help everyone get the signature ‘Kylie look’.
Why the media storm?
If you hadn’t noticed, Kylie’s lips are her ‘thing’. Kim has her famous bum, Khloe has her 'revenge workout', Kendall’s the supermodel, and Kylie does lips. She also has an army of loyal fans who wait on tenterhooks for every new addition to the Lip Kit line - normally announced via Instagram, Snapchat or the Kylie app. Every time Kylie releases a new Lip Kit shade or texture, they sell out at super speed.
So how many Lip Kit shades are there?
How long is a piece of a string? After launching with just three 90s inspired brown matte shades, there are now eight hues in the matte collection, three in the gloss collection, and an additional three in the new matte metallic range. There have been six Lip Kit launches to date, each seeing new shades added - and by the sounds of it, there are plenty more on the way.
Where can I buy a Lip Kit?
That friends, is the million dollar question - they have been known to sell out just 15 minutes after being stocked. The official, and currently only, place to buy a legit Kylie Lip Kit is kyliecosmetics.com, which aims to restock on a weekly basis, 'depending on availability'. The reality star normally announces any new drops and restocks via social media the day before it’s happening, so if you’re really keen, keep a beady eye on her Instagram - or download the Kylie app!
Now you're fully up to speed on the phenomenon that is the Kylie Lip Kit! Until the next drop at least...