Marie Claire UK Marie Claire UK
  • Fashion Fashion
      • Fashion
        • View all Fashion
        • Fashion Trends
        • Shopping
        • Watches and Jewellery
        • Fashion News
  • Beauty Beauty
      • Beauty
        • View all Beauty
        • Fragrance
        • Hair
        • Make Up
        • Skincare
        • Nails
        • Marie Claire Beauty Awards
  • Health Health
      • Health
        • View all Health
        • Fitness
        • Nutrition
        • Female Health
        • Wellbeing
  • Life Life
      • Life
        • View all Life
        • Opinions
        • Travel
        • Sustainability
        • Weddings
        • Money & Work
        • Competitions
  • Culture Culture
      • Culture
        • View all Culture
        • TV and Film
        • Celebrity News
        • Books
        • Royal News
  • Vouchers Vouchers
      • Clothing
        • View all Vouchers
        • Mint Velvet
        • Karen Millen
        • H&M
        • nobody's child
        • ASOS
        • ARKET
        • MANGO
      • Designer Clothing
        • View all Vouchers
        • Reiss
        • THE OUTNET
        • SSENSE
        • Mytheresa
        • Liberty London
        • Selfridges
        • Farfetch
      • Accessories
        • View all Vouchers
        • AllSaints
        • Aspinal of London
        • Charles & Keith
        • River Island
        • FitFlop
        • Kate Spade
        • Vagabond
      • Jewellery
        • View all Vouchers
        • Pandora
        • Abbott Lyon
        • Goldsmiths
        • Beaverbrooks
        • Astrid & Miyu
        • Swarovski
        • Angara Jewellery
      • Beauty
        • View all Vouchers
        • Sephora
        • Cult Beauty
        • Space NK
        • Dyson
        • Clarins
        • Look Fantastic
        • Clinique
      • Activewear
        • View all Vouchers
        • Lululemon
        • Gymshark
        • Sweaty Betty
        • Nike
        • adidas
        • New Balance
        • Helly Hansen
  • NEWSLETTER Signup to our newsletter
  • logoCreated with Sketch.
    Marie Claire Newsletter

    Celebrity news, beauty, fashion advice, and fascinating features, delivered straight to your inbox!


    By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.

    You are now subscribed

    Your newsletter sign-up was successful


    An account already exists for this email address, please log in.
    Trending
    • Women in Sport 2026
    • Marie Claire Masters
    • Spring Summer 2026
    • Nail Trends 2026
    • Best Investment Bags
    • Best Perfumes
    • Digital Issues
    • Women Who Win
    1. Life
    2. Relationships

    Scrooging is the awful Christmas dating trend we didn't need

    Yay.

    Jadie Troy-Pryde's avatar
    By Jadie Troy-Pryde
    Published 26 November 2019 In Features

    When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works.

    bridget jones single at christmas
    Credit: © 2001 NBCUniversal All Rights Reserved
    • Facebook
    • X
    • Pinterest
    Share this article
    Join the conversation
    Follow us
    Add us as a preferred source on Google
    Subscribe to our newsletter

    Yay.

    Over the last few years, we've been given terms to really pin down awful dating behaviour. From Gatsbying, to cushioning, to the classic ghosting, there are loads of ways to describe when people ditch and disappear.

    You're probably not thrilled to hear that there's yet another dating trend that we didn't want, or need. It's called scrooging.

    As metro.co.uk reports, Eharmony have used the term to describe some particularly shitty dating etiquette with a festive twist.

    So what is scrooging? It's essentially when the person you're dating dumps you so that they avoid having to buy you a Christmas present. Yeah, that happens.

    You may like
    • Emotionally Unavailable Men: Jacob Elordi and Margot Robbie in Wuthering Heights Why Are We Still Glamourising Emotionally Unavailable Men?
    • Broken disco ball smashed to pieces on the floor. Black and white for a dramatic touch. Shiny backdrop is defocused. Why Do Men Ruin Your Birthday?
    • A woman running into the sunset on the beach "Soft Hermitting" Is Trending on TikTok—and Promises to Be the Antidote to Hustle Culture

    According to Eharmony's research, one in ten Brits are guilty of scrooging and apparently it's particularly popular with those aged between 18 and 24. Men are more likely to do it, and the report suggests that anyone thinking of doing a festive ditch will start backing off in the lead up to Christmas so that when it finally rolls around they'll be in the clear. Charming.

    Relationship expert for EHarmony, Rachael Lloyd, told metro.co.uk: ‘We know that relationships can often become less of a priority in the run up to Christmas. It’s also a time when dating significantly slows down. In fact, a quarter (24%) of Brits agree that it’s a time to prioritise family and friends above romance.

    Marie Claire Newsletter

    Celebrity news, beauty, fashion advice, and fascinating features, delivered straight to your inbox!

    By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.

    ‘However, it seems particularly miserly to end a relationship simply to avoid buying your partner a present and indicates that you weren’t ready for a romantic commitment in the first place.'

    She continued: ‘Often people in relationships get anxious about what to buy their partner, particularly if they’re not given any clues.

    ‘If this is the case speak to your partner’s best friend or close relatives and get some advice... If you’ve been Scrooged this Christmas, take heart. That person was never right for you in the first place and you’re one step nearer to finding someone who is.’

    Hear, hear.

    Jadie Troy-Pryde
    Jadie Troy-Pryde
    Social Links Navigation
    News Editor

    Jadie Troy-Pryde is News Editor, covering celebrity and entertainment, royal, lifestyle and viral news. Before joining the team in 2018 as the Lifestyle and Social Media Editor, she worked at a number of women’s fashion and lifestyle titles including Grazia, Women’s Health and Stylist, and now heads the Marie Claire UK news desk.

    Read more
    Emotionally Unavailable Men: Jacob Elordi and Margot Robbie in Wuthering Heights
    Relationships Why Are We Still Glamourising Emotionally Unavailable Men?
    Broken disco ball smashed to pieces on the floor. Black and white for a dramatic touch. Shiny backdrop is defocused.
    Relationships Why Do Men Ruin Your Birthday?
     
     
    A woman running into the sunset on the beach
    Wellbeing "Soft Hermitting" Is Trending on TikTok—and Promises to Be the Antidote to Hustle Culture
    Obsession is a 2025 American supernatural psychological horror film
    Life The Horror of Having a Crush in the Social Media Age
     
     
    Latest in Relationships
    Wedding planning
    Relationships I Love My Fiancé, but I Resent the Emotional Labour of Planning Our Wedding
    Wicker husband: Alexander Skarsgård and Olivia Coleman in the new film Wicker
    Relationships Move Over Regular Men and AI Boyfriends, The “Wicker Husband” Has Arrived
     
     
    Emotionally Unavailable Men: Jacob Elordi and Margot Robbie in Wuthering Heights
    Relationships Why Are We Still Glamourising Emotionally Unavailable Men?
    Broken disco ball smashed to pieces on the floor. Black and white for a dramatic touch. Shiny backdrop is defocused.
    Relationships Why Do Men Ruin Your Birthday?
     
     
    Latest in Features
    Aesthetics Safety
    Beauty "What Did She Expect?"—The Sexism and Classism Behind The UK’s Aesthetics Safety Crisis
    Wedding planning
    Relationships I Love My Fiancé, but I Resent the Emotional Labour of Planning Our Wedding
     
     
    Expensive beauty products, luxury beauty
    Beauty The Expensive Products That Are Actually Worth It, According to Beauty Editors Who’ve Tried Thousands
    Mischa Anouk Smith on a sunset boat trip along Türkiye’s Turquoise Coast
    Travel Forget Capri, Türkiye’s Turquoise Coast Is the Mediterranean’s New Luxury Hotspot
     
     
    logoCreated with Sketch.
    • Site Archive
    • Contact Future's experts
    • Contact us
    • Terms and conditions
    • Advertise with us
    • Privacy policy
    • Cookies policy
    • About us
    Add as a preferred source on Google Add as a preferred source on Google

    Marie Claire UK is part of Future plc, an international media group and leading digital publisher. Visit our corporate site.

    © Future Publishing Limited Quay House, The Ambury, Bath BA1 1UA. All rights reserved. England and Wales company registration number 2008885.