Jaguar Land Rover's new Range Rover Evoque is combining style with sustainbility
Buying a car can be exhausting, but sometimes a new development comes along which makes us excited about the future of the automotive industry. With sustainability at its heart, Jaguar Land Rover’s newest offering, the Range Rover Evoque, is one of them.
Let’s start at the beginning. Over the last ten years, Jaguar Land Rover has reduced its CO2 levels by 38%, as well as buying zero carbon electricity for all UK operations. As a result of this, their UK manufacturing and production development sites have been certified Carbon Neutral (which includes the manufacture and development of the Range Rover Evoque). No mean feat in the motor industry.
So far, so guilt-free. But how does the car run? Thanks to the new mild-hybrid design, which Dave Skipper, the Land Rover Hybrid System Integration Manager, calls ‘the first step on the path to [electrification]’, the engine will shut off while braking at low speeds to minimise emissions and reduce fuel consumption.
As for the interiors, the new Evoque does not disappoint. Chief Designer of Colour and Materials Amy Frascella confirms, ‘We placed a great deal of focus on the creation of refined, sumptuous interior and exterior colour and material details.'
We also have to give props to Danish textile experts Kvadrat, whom Amy worked with to add a twist of environmentally conscious Scandi-cool. The Danish textile experts have banished the idea of scratchy fabrics, and instead opted for their new high-quality material, made of wool blended with Dinamica suedecloth… which happens to be made from 53 recycled plastic bottles per vehicle.
And, if you’re a KeepCup addict, or if the mere thought of plastic bottles brings you out in a rash, the Evoque has got you covered. The Evoque's interiors are also available in an Eucalyptus textile option, which uses significantly less water when grown than traditional materials.
With a plug-in hybrid model promised for 2019, this is just the start for the Evoque’s pledge for sustainability.
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