Moschino AW14, Milan Fashion Week

Moschino AW14 brought brassy American influence and cartoon couture to Milan Fashion Week, February 2014

Moschino AW14 was an incredibly bold statement of Americanism in Milan, and we wouldn't have expected anything less fromJeremy Scott,the luxe label's creative director.

By mixing US brands from Hershey's to McDonalds with cartoon couture gowns that brought loveable characters like Spongebob Squarepants to life, it was clear this collection was to be noted for its showmanship.

Of course, there were the classic Moschino pieces thrown in - cropped quilted jackets, lashings of gold and black, urban influences and plated embellishments - which all contributed to the contrast between the humour and the attitude of the line.

Moschino AW14, Milan Fashion Week

But the final boisterous aesthetic, one of with Jeremy's become renown for, said one thing and one thing only to us all; he's not to be ignored.

Moschino AW14, Milan Fashion Week