Could a London outpost be next?
Sarah Jessica Parker has been steadily building a fashion empire of late – quite literally it seems. As well as a stunning SJP diamond jewellery collaboration with Kat Florence, her official line includes SJP little black dresses, handbags, accessories, a fragrance and her hotly-anticipated SJP x Net-A-Porter shoe collection, and now the actress is opening a boutique to house it all in.
Previously, her full range was only available to buy through US-based retailers Bloomingdale’s and Nordstrom, but the star announced on Instagram that her eponymous bricks and mortar boutique is well under construction and set to open it’s doors on December 8 in Washington D.C.:
The ‘Amtrack’ is the US equivalent of National Rail, and it’s surprising that she chose the new casino and luxury retail centre, MGM National Harbour, over the storied shopping streets of New York for her first namesake store. Many would have expected the star to chose Greenwich or the West Village, where Carrie Bradshaw spent many an SATC episode shopping up a storm, but SJP appears very excited about her surprise location:
‘Opening a standalone store has long been a dream we have been working towards and we feel truly privileged to be doing so with the expertise, guidance and support of our brilliant partners at MGM Resorts,’ she explained in a press release. ‘It’s been very exciting to have been involved in all steps of the process, from on-site construction visits to the actual layout and design of our boutique. I’m honoured to be included in this massive undertaking and I’m very much looking forward to celebrating in December. Because perhaps then I will believe it’s real.’
We can totally imagine Carrie and Co. making the trip to be one of the first to shop at the launch night. And, if ever there was an excuse to book a Christmas trip to Washington, this is it.