hm floral dress

The H&M floral dress that’s selling out everywhere

  • Marie Claire is supported by its audience. When you purchase through links on our site, we may earn commission on some of the items you choose to buy.
  • You’ll be lucky if you can get it

    These days, you have to be quick if you see an item of clothing you like on the high street. None of this ‘I’ll think about it’ nonsense, because chances are it’ll sell out before you know it.

    Which is why we’re still kicking ourselves that we didn’t snap up this beauty of a dress, courtesy of Swedish fave H&M.

    The ethereal floral embroidered number (£69.99), part of the spring campaign, has been so popular since launching this week, that stores are finding it hard to keep up with demand.

    hm floral dress

    Let’s just say you can consider yourself lucky if you can find it at all, let alone if they have it in your size.

    But there is hope yet: the dress has just launched online, and it’s available in all sizes (for now), so be quick and snap yours up now.

    To be honest, we can see why it’s been so popular, the delicate floral pattern, billowing sleeves and sheer design are just what you need to update your wardrobe for spring.

    Reading now