Guy nickname for Madonna?

Guy Ritchie calls Madonna 'It'

Guy Ritchie reportedly has a lovely new nickname for his former wife, Madonna: 'It'.

Friends told The Sun the Sherlock Holmes director started making the jibes before the divorce.

One source said: 'Guy will say, "Oh, It’s in a bad mood today".

'Even towards the end of their marriage, he would call her It. He told people, "We can’t make It angry".

'There is absolutely no love lost between them.'

The Snatch director and Madonna, 50, divorced last year but are locked in a custody fight over sons Rocco, eight, and David Banda, three.

See all the celebrity break-ups of 2008 here

Guy wants them raised in Britain, but Madge says they should be in New York.

A US court hearing, open to the public, is scheduled next month.

MADONNA PHOTOS