Matchy-Matchy: The Couples That Dress Alike

  • Marie Claire is supported by its audience. When you purchase through links on our site, we may earn commission on some of the items you choose to buy.
  • Twinning is winning

    Some would say the couples that wear coordinating outfits do not look good. That matching outfits should be strictly reserved for infant twins, sports teams and ensemble cast members in musicals.

    Often these people are right – the matchy-matchy look has many pitfalls. It’s a tricky thing to pull off without looking like you’re wearing fancy dress (ahem Victoria Beckham and David Beckham back in the 90s).

    Luckily, most of us have the image of Justin Timberlake and Britney Spears in an extraordinary patchwork of matching denim etched on to our memories – it acts as a red flag if we ever consider anything similar with our own partner (let’s not forget JT even sported a denim cowboy hat).

    Timberlake has graduated to the excellent end of the matchy-matchy spectrum since then. He and wife Jessica Biel are often quietly in sync when it comes to their fashion choices.

    Angelina Jolie and Brad Pitt (plus their brood of 6 children) also have dress-alike style down to a fine art. The whole gang often wears a coordinating palette of earthy tones with sharp tailoring accents and classics staples (denim, linen, silk).

    Prince William and the Duchess of Cambridge also offer a lesson in the power of understated coordination. They frequently step out in pieces that are subtly in tune.

    Back at the shouty end of the spectrum are Kim Kardashian and Kanye West. The pair has a penchant for giant coats and stone tones, by which we mean lots of beige and greige.

    Reading now

    Popular fashion stories