Here’s what we know…
It hasn’t been a good a year for Victoria’s Secret, with it reported this week that the brand would not be putting on its annual show.
The Victoria’s secret shows started in 1995, with each year seeing even more famous models donning their wings and taking to the runway.
But after an increase in backlash – mainly involving the lack of VS model diversity especially in terms of size – the ratings are reported to have dropped, with it now announced that the show would not be broadcast on TV for the first time in 20 years.
In a recent interview, even more details emerged, with Victoria’s Secret model Shanina Shaik telling Australia’s Daily Telegraph that the show actually ‘won’t be happening this year’.
‘It’s something I’m not used to because every year around this time I’m training like an angel,’ she went on to explain to the publication. ‘But I’m sure in the future something will happen, which I’m pretty sure about. I’m sure they’re trying to work on branding and new ways to do the show because it’s the best show in the world.’
This comes after Les Wexner, CEO of L Brands, Victoria Secret’s parent company, reportedly announced that they were rethinking the traditional show, stating: ‘We don’t believe network television is the right fit.’
What does it all mean?