The London 2012 Olympics are upon us and London is a frenzy of Union Jacks,Team GB merchandise and patriotic memorabillia ahead of the games. We bring you the ultimate guide to getting the perfect keepsake that you can click to buy online
Dress up your iPhone in this funky Keep Calm At The Olympics case.
Keep Calm At The Olympics phone case, £24.31
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Jimmy Choo's Union Jack flats, £395
If you're heading to the Olympics, comfortable shoes are a must - but that doesn't mean they need to be boring! We are loving these amazing Union Jack flats by Jimmy Choo.
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Jimmy Choo's Union Jack flats, £395
If you're heading to the Olympics, comfortable shoes are a must - but that doesn't mean they need to be boring! We are loving these amazing Union Jack flats by Jimmy Choo.
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Team GB Olympic women's T-shirt, £16
Join in on the celebrations with this Team GB T-shirt and cheer on our athletes in The Games!
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London 2012 Olympic Games Union Jack logo badge, £6
Show your support for the London 2012 Olympics and pin on a badge!
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London 2012 Olympic Games Union Jack cushion, £45
Watching the games at home? Bring some of the Olympics spirit to your sofa with this Union Jack cushion!
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Adidas by Stella McCartney showerproof cape, £100
There's always chances of showers at London 2012 so don't get caught out - grab this waterproof Union Jack cape.
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London 2012 Olympic Games bed linen, £30
Olympic fever is upon us so go all out with this fun set of bed linen!
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London 2012 official poster by Tracey Emin, £7
Tracey Emin is getting into the Olympic spirit with this poster, emblazoned with the words 'You inpire me with your determination and I love you'.
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London 2012 Olympic Games Union Jack logo, £18 towel
Soaking up the sun or inspired to take up swimming during the London 2012 Olympics? Snap up this towel and show your support!
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London 2012 Olympics die-cast keyring, £7
Who doesn't need an Olympic Games mascot (called Wenlock, apparently) dressed in traditional Queens Guard attire? (Ed, we're not sure about this one...)
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Links 2012 Team GB Band, £20
Celebrate the London 2012 games and support Team GB with this special red and blue woven band plus engraved plate.
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Olympic cupcake set, £10
Into baking? Then make some cupcakes this summer with this Olympic themed kit and enjoy the sweet treat while cheering on Team GB.
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London 2012 Paralympic Games Mandeville mug, £5
Bring the London 2012 Olympic spirit to work with this mug.
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Topshop Union Jack flag jacket, £46
Show a bit of patriotism in this Topshop Union Jack flag jacket!
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Team GB Olympic Pride the Lion soft toy, £15
Pride the Lion is the official Team GB London 2012 Olympic mascot!
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Marcus Lupfer medal sequined wool sweater, £260
Sun refusing to shine? Wrap up in this cosy wool sweater during London 2012.
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London 2012 Olympics bunting, £5
Q: What British celebrtion would be complete without bunting? A: None!
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London 2012 Olympics Union Jack logo shot glasses, £8
Getting in the party spirit? You'll be needing some London 2012 Olympic shot glasses... (vodka - the drink of champions....)
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Jimmy Choo's Union Jack sunglasses, £165
Hello Union Jack Jimmy Choo sunglasses! We heart.
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London 2012 Olympic Games Union Jack umbrella, £14
The team behind the London 2012 Olympics have every possible weather scenario covered - if it rains, you'll be needing this branded brolly.
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London 2012 Olympics Wenlock and Mandevill, £23
Serious London 2012 Olympic fans: have you got your official mascots for the Olympic and Paralympic games yet? Quick!
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Charlotte Olympia Perspex Clutch, £595
God save the Queen... We've come over all patriotic with Charlotte Olympia's perspex clutch.
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London 2012 Olympic Games adidas shard women's vest, £28
Inspired by Team GB to get more active? Bag an Adidas vest and workout in style.
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London 2012 Olympics Union Jack passport and luggage tag set, £12
Off on your travels soon? Then these London 2012 Olympics Union Jack passport and luggage tag sets are a must.
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Knomo Olympia tote, £55
What better way to hit the shops during the Olympic time than with this tote. We'll be packing a bottle of something bubbly and some cupcakes to take with us to the games!
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London 1948 Olympic Games Apron, £16.50
Have a London 2012 themed BBQ to celebrate the games - and buy the chef this!
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Union Jack nail wraps, £6.50
You can even get patriotic with your nails, too!
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Bundle MacLaren Millinery headpiece, £106
We LOVE this Olympic rings headpiece!
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Knomo Lincoln laptop bag, £80
Hello new work bag....this utility chic Knomo number is our new favourite school bag.
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SEE ALL THE LATEST LONDON 2012 ACTION HERE!