Marie Claire UK Marie Claire UK
  • Fashion Fashion
      • Fashion
        • View all Fashion
        • Fashion Trends
        • Shopping
        • Watches and Jewellery
        • Fashion News
  • Beauty Beauty
      • Beauty
        • View all Beauty
        • Fragrance
        • Hair
        • Make Up
        • Skincare
        • Nails
        • Marie Claire Beauty Awards
  • Health Health
      • Health
        • View all Health
        • Fitness
        • Nutrition
        • Female Health
        • Wellbeing
  • Life Life
      • Life
        • View all Life
        • Opinions
        • Travel
        • Sustainability
        • Weddings
        • Money & Work
        • Competitions
  • Culture Culture
      • Culture
        • View all Culture
        • TV and Film
        • Celebrity News
        • Books
        • Royal News
  • Vouchers Vouchers
      • Clothing
        • View all Vouchers
        • Mint Velvet
        • Karen Millen
        • H&M
        • nobody's child
        • ASOS
        • ARKET
        • MANGO
      • Designer Clothing
        • View all Vouchers
        • Reiss
        • THE OUTNET
        • SSENSE
        • Mytheresa
        • Liberty London
        • Selfridges
        • Farfetch
      • Accessories
        • View all Vouchers
        • AllSaints
        • Aspinal of London
        • Charles & Keith
        • River Island
        • FitFlop
        • Kate Spade
        • Vagabond
      • Jewellery
        • View all Vouchers
        • Pandora
        • Abbott Lyon
        • Goldsmiths
        • Beaverbrooks
        • Astrid & Miyu
        • Swarovski
        • Angara Jewellery
      • Beauty
        • View all Vouchers
        • Sephora
        • Cult Beauty
        • Space NK
        • Dyson
        • Clarins
        • Look Fantastic
        • Clinique
      • Activewear
        • View all Vouchers
        • Lululemon
        • Gymshark
        • Sweaty Betty
        • Nike
        • adidas
        • New Balance
        • Helly Hansen
  • NEWSLETTER Signup to our newsletter
  • logoCreated with Sketch.
    Marie Claire Newsletter

    Celebrity news, beauty, fashion advice, and fascinating features, delivered straight to your inbox!


    By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.

    You are now subscribed

    Your newsletter sign-up was successful


    An account already exists for this email address, please log in.
    Trending
    • Women in Sport 2026
    • Marie Claire Masters
    • Spring Summer 2026
    • Nail Trends 2026
    • Best Investment Bags
    • Best Perfumes
    • Digital Issues
    • Women Who Win
    1. Beauty
    2. Hair

    Hair Contouring Is the Secret to Low Effort Colour—and a More Radiant Complexion

    A-Listers swear by the technique

    Amelia Yeomans's avatar
    By Amelia Yeomans
    Published 30 January 2026 In Features

    When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works.

    margot robbie on the red carpet with dark blonde hair
    (Image credit: Getty Images)
    • Facebook
    • X
    • Pinterest
    Share this article
    Join the conversation
    Follow us
    Add us as a preferred source on Google
    Subscribe to our newsletter

    If you've been on the hunt for a way to refresh your hair colour without straying too far from your signature look, it's time for hair contouring to be on your radar. Low effort, easy to maintain, and a way to make your skin glow without an excess of brightening serums, it's a no-brainer choice for 2026.

    Three years ago, it was all about the layered and feathery contour cut. Colour has now caught up, and it's offering a transformative hairstyle for those craving a noticeable but not drastic switch-up. But what exactly is contour colouring?

    "Hair contouring is a delicate technique used to subtly illuminate and sculpt the face, using colours that harmonise with one another to create soft dimension," explains Kirsty Judge, Rush Artistic Team Member. "This technique showcases a gorgeous silhouette, which brightens the face and accentuates prominent facial features."

    Just as good on mermaid hair as it is on a boho bob, this is a form of colour that can suit absolutely everyone—and requires significantly less upkeep and time in the salon chair than other treatments.

    What is hair contouring?

    "Hair contouring is a micro-balayage technique that focuses specifically on the sections that frame the face," explains Suzie McGill, International Artistic Director at Rainbow Room International.

    You may like
    • Low contrast brows As a Brunette, I Was Scared to Try the 'Low-Contrast Brow' Trend—My Features Have Never Looked More Defined
    • The Rachel Hair on Gigi Hadid, created by hairstylist Dimitris Giannetos  Gigi Hadid Brought Back the 'Rachel' Haircut—So I Tried It Too, and My Hair Has Never Looked So Full
    • The long hair trend and the post-bob era I’ve Spent Two Years Growing My Bob—Turns Out, There's a Reason Long Hair Is Trending

    In terms of how it differs to regular balayage, Judge notes that "hair contouring is strategically selected sections of hair, instead of the whole head of hair." McGill agrees, explaining that "rather than lightening through the whole head like traditional balayage, it targets just a few, carefully chosen strands to bring light and softness around the complexion.

    "The aim is subtle, delicate brightness that enhances the face, creates a softer appearance and gives an instant 'well-rested' effect while still looking completely natural. These finely placed highlights can also help reduce the look of shadows and gently energise the overall colour, giving the hair a healthy, fresh glow," she says.

    Marie Claire Newsletter

    Celebrity news, beauty, fashion advice, and fascinating features, delivered straight to your inbox!

    By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.

    hailey bieber headshot with brown shoulder length hair and face framing highlights

    (Image credit: Getty Images)

    Why is hair contouring worth trying?

    "Hair contouring is ideal if you want a low-maintenance way to refresh your colour and brighten your look without committing to full highlights," says McGill. "Because the lightening is soft and well blended, it grows out seamlessly with no harsh lines, and maintenance is minimal. It’s also highly flattering when paired with haircuts that have movement, such as medium-to-long layers or soft, wavy styles, as these allow the light to reflect beautifully."

    Judge has similar advice, noting that this type of colour is "great for adding soft brightness to a darker base." Moreover, "as movement is the key to making the hair contour shine, those with layered hair will find that this technique makes their silhouette pop even more," she says.

    jesscia biel wearing a textured blazer headshot

    (Image credit: Getty Images)

    If you're also a fan of the boho look, "the hair contouring technique taps into the 'lived-in' trend, making it the perfect option for those who prefer a lower maintenance blonding method," says Judge.

    Best products to care for your hair contour

    Living Proof, Moisture Rescue Mask

    Living Proof
    Moisture Rescue Mask
    £36
    SHOP NOW

    Hair by Sam Mcknight Love Me Do Nourishing Oil

    Hair by Sam McKnight
    Love Me Do Nourishing Oil
    £26
    SHOP NOW

    Amika Hydro Rush - Intense Moisture Shampoo With Hyaluronic Acid 275ml

    Amika
    Hydro Rush Intense Moisture Shampoo
    £26
    SHOP NOW

    K18 Biomimetic Hairscience Heatbounce Conditioning Heat Protectant - Conditioning Heat Protectant 118ml

    K18
    Heatbounce Conditioning Heat Protectant
    £48
    SHOP NOW

    Amelia Yeomans
    Amelia Yeomans
    Junior Shopping Editor

    Amelia is Junior Shopping Editor at Marie Claire UK. With a keen eye for lifestyle trends and a focus on quality over quantity, she is very clued up on the best products and brands on the market. She previously worked as a Senior Writer for woman&home, covering everything from product reviews and nail art trends to reporting on fashion weeks and the best-dressed celebrities at red carpet events.

    Read more
    Low contrast brows
    Make Up As a Brunette, I Was Scared to Try the 'Low-Contrast Brow' Trend—My Features Have Never Looked More Defined
    The Rachel Hair on Gigi Hadid, created by hairstylist Dimitris Giannetos
    Hair Gigi Hadid Brought Back the 'Rachel' Haircut—So I Tried It Too, and My Hair Has Never Looked So Full
     
     
    The long hair trend and the post-bob era
    Hair I’ve Spent Two Years Growing My Bob—Turns Out, There's a Reason Long Hair Is Trending
    How to make your blow dry last
    Hair I've Been Styling Celebrity Hair for 30 Years—Here's How to Make Your Blow-Dry Last for Days
     
     
    Latest in Hair
    The long hair trend and the post-bob era
    Hair I’ve Spent Two Years Growing My Bob—Turns Out, There's a Reason Long Hair Is Trending
    selection of the best pre-shampoo treatments tested by Marie Claire UK
    Hair If Your Hair Still Feels Lacklustre No Matter What You Try, a Pre-Shampoo Treatment Could Be What’s Missing
     
     
    best hair repair masks tested by Marie Claire UK
    Hair My Hair Is Dry and Lacklustre After Summer—Of All the Repair Masks I’ve Tried, These Are the Ones I Recommend
    Scalp SPF
    Hair So You Think You Know All About SPF—But Beauty Experts Say This "Forgotten" Part Of Your Body Needs Attention
     
     
    Latest in Features
    The Beauty Digest
    Beauty The Beauty Digest: Head Spas, Coco Mademoiselle Reimagined, and What the TPO Ban Really Means
    UKLASH lash lift gel tested by Dionne Brighton
    Make Up My Stubbornly Straight Lashes Never Hold a Curl—This ‘Liquid Lash Curler’ Kept Them Lifted All Day
     
     
    The long hair trend and the post-bob era
    Hair I’ve Spent Two Years Growing My Bob—Turns Out, There's a Reason Long Hair Is Trending
    @nlmarilyn in transitional autumn outfits
    Fashion Goodbye Summer Dresses, I'm in Autumn Outfit Planning Mode—These 5 Are Fresh
     
     
    logoCreated with Sketch.
    • Site Archive
    • Contact Future's experts
    • Contact us
    • Terms and conditions
    • Advertise with us
    • Privacy policy
    • Cookies policy
    • About us
    Add as a preferred source on Google Add as a preferred source on Google

    Marie Claire UK is part of Future plc, an international media group and leading digital publisher. Visit our corporate site.

    © Future Publishing Limited Quay House, The Ambury, Bath BA1 1UA. All rights reserved. England and Wales company registration number 2008885.