This beauty vlogger has a pretty innovative way of cut creasing

Meet the genius eyeshadow technique that will make your eyes look bigger and brighter

You’ve no doubt seen this trend all over Instagram, Snapchat and Twitter. After all, when a make-up technique promises you bigger and brighter eyes, it goes viral. And like most flourishing make-up trends, this one originates from the Kardashians. But exactly what is cut creasing? And how is it done?

Firstly, cut creasing is an eyeshadow technique that’s actually been around since the days of silent films. Employed as a way of drawing attention to actresses eyes in black and white films, the style was softer than the modern version, but had the same premise. These days, it’s all about the dramatic effect of defining your eye socket. Simply put, you apply a lighter shade of eyeshadow all over your lid and then add a darker shade of eyeshadow on top of your lid crease. Hence the name – cut creasing.

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How to cut crease

There are many different ways to cut crease.

Beauty Vlogger Juliana Leme (@julianaleme_) from Sao Paolo, Brasil, has a pretty unique technique for the perfect cut crease – using a Coca-Cola lid. The end result is pretty impressive, no?

Meanwhile US beauty blogger, Brittney Foley, @Beautifoles, uses a spoon to create hers.

But not all eye shapes will work with this hack. So, if you want to learn how to do cut creasing, follow these steps.

  1. Apply primer to your entire lid. Cut creasing doesn’t work if your eyeshadow blends into each other.
  2. Next, apply a light shade of eyeshadow over your whole lid. This will highlight the whole area, all the way up to your brow.
  3. Use a dark eyeliner to sketch a V-shape. Start from the crease in the middle of your eye and connect to the outer corner of your eye. Use less pressure in the middle of your lid and make the line thicker toward the outer corner.
  4. Next, use an eyeshadow brush to blend the line you’ve just drawn outwards to the outer corner of your eye.
  5. Using the top line of your eyeliner as a guide, apply your eyeshadow over the line and slightly blend above.
  6. Add definition to your lash line with eyeliner. It’s up to you whether you use kohl or liquid, but liquid works better.
  7. Starting from the inner corner of your eyes, draw a line that wings outwards.
  8. Brush the same eyeshadow you used above your cut crease, along your bottom lash line.
  9. Finally, for added drama, add false lashes. This is optional, but looks amazing.


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