best swimwear

This is the most popular swimwear on Pinterest RN

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  • And it'll surprise you

    There’s nothing as exciting as packing for your summer holiday, especially when it involves updating your swimwear. Because who doesn’t love a new bikini?

    But getting the right style can be as tricky as shopping for underwear. Is it best to go classic with a black triangle bikini, or a neon print style for a Miami-vibe?

    Neither it turns out. Well, according to Pinterest in any case. Look asked them to share the biggest swimwear trends, and the number one saved item is the humble one piece.

    That’s right, whether it’s the Baywatch effect, or people are just after something a bit more flattering (hello burgers not he beach), the all-in-one has come back big time.


    In fact, it’s seen a 675% increase in saved pins since the beginning of the year. And you’ll know from our best swimwear gallery that there has never been a better offering on the high street.

    Whether you’re after a one shoulder style, classic black swimsuit or a trendy printed one, there’s literally something for every taste.

    Other popular SS17 trends for swimwear include nautical swimsuits, crochet bikinis and not-so-surprisingly, off-the-shoulder sets. Well that trend IS everywhere this season.

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