Tory Burch talks morning routines, fragrance and what’s in her make-up bag

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  • Plus the beauty products she always has stocked in her bathroom cabinet

    We don’t need to tell you that Tory Burch is one of the most powerful businesswomen, well, ever.

    She’s the reason why ballet flats are such a wardrobe staple and, as well as conquering the fashion world with her eponymous line, she’s also ventured into the beauty world by releasing her own range of fragrances.

    We caught up with the fashion and beauty mogul to get the details on her latest fragrance and to find out how one of the world’s most successful women does it all.

    You’re one of the most successful business women in the world; tell us about your morning routine

    I check the news and then head to the gym. I just throw on leggings and a t-shirt and go. This clears my head and allows me to start the day feeling fresh and energised.

    How do you make sure you have a good work/life balance?

    Balancing work and my family is one of my greatest challenges and is something I work on every day. I’ve found that having clear boundaries and good time management is key. For me, family comes first no matter what.

    Tell us your top three time management tips

    Set priorities; plan ahead, and multitask.

    These days, Instagram and Facebook are a huge part of business as well as being social tools. How do you use social media?

    We were early adopters of social media. When we launched, we didn’t have a budget for advertising, so social media was key to building brand awareness. It allows us to engage with our customers in an authentic way.

    You’re known for conquering the fashion world, but which beauty products do you always have in the bathroom cabinet or on your dressing table?

    Mario Badescu’s Facial Spray, £8.73 at Amazon; Shiseido Ultimate Sun Protection Lotion Wet Force SPF 50+, £32 at John Lewis; Charlotte Tilbury Cheek to Chic Ecstasy Swish and Pop Blush, £30 at John Lewis, and our Bel Azur fragrance. I love how light and fresh it is.

    Tell us a bit about your decision to create a fragrance

    We really took our time and let each fragrance evolve from something incredibly special – it was a five-year conversation with Estée Lauder. That said, I always knew that fragrance had to be a part of our story; both of my parents wore signature scents, so I’ve always felt connected to fragrance on a personal level.

    Bel Azur Eau de Parfum, £73 at House of Fraser

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    Where did you get your inspiration for your new fragrance, Bel Azur?

    What I love about fragrance is that it has the power to make you feel. Bel Azur is special because it reminds me of my three great inspirations: travel, the sea and the colour blue.

    Which scents remind you of special memories of a certain time or place?

    Fragrance is so personal. For our first fragrance, I knew vetiver had to be at the heart of it. My father wore it. My brothers have all worn it. I wore it. It’s traditionally a masculine scent, but I think it crosses over in to women’s fragrance well. I also love floral notes, which bring me back to all the summer days I spent as my mother’s assistant gardener growing up.

    What’s in your make-up bag right now?

    Not much, I must confess! RMS Concealer, Sisley Face oil, Rosewater and French drugstore lip balm.

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