London Fashion Week 2017: The SS18 looks we need in our lives

Hot off the runway!

(Image credit: Shutterstock/Rex)

Hot off the runway!

New York Fashion Week 2017 started off fashion month in absolute style, setting the bar for London Fashion Week very high indeed.

But, while Victoria Beckham dazzled us with her sequin shoes, now it's London's turn to shine.

Is London owning fashion this season?

First off, Tommy Hilfiger is finally showing in London, after shows in Los Angeles and New York, and bringing Gigi Hadid along, obvs.

And everyone is talking about Emporio Armani, which will show in the capital for the first time since 2006, to coincide with the unveiling of the revampled flagship store on Bond Street (Giorgo told WWD, that the 'dynamic, energetic and cosmopolitan London' was 'the perfect setting for my Emporio Armani collection').

Anarchy on the runway - the shows you need to know about

Now onto the shows that have taken place: Molly Goddard brought anarchy to the catwalk, where models decked in tulle and glitter sipped on champagne and smoked cigarettes.

Burberry did not disappoint, as Marie Claire Fashion Director Jayne Pickering says, ‘It was a fresh new start for them, more punky than normal, sporty with a sharper edge. I loved the clash of colours, the softness of the romantic dresses and the edgier high heels with socks. The casting was incredible too, with Kaia Gerber taking centre stage.’

Proof if proof were needed that Kaia is turning into the face of the season.

Meanwhile, Gareth Pugh pushed boundaries with his film. Jess Wood, Fashion Features Director, gives her verdict, 'His visceral and in some places grotesque film directed by Nick Knight, featured sinister characters clawing at each other with clay split the fashion pack - some shuddered and some thrilled.'

Simone Rocha presented a show based on her childhood dolls (her 'strongest show ever' says Jess).

London Fashion Week moments

Now it wouldn't be Fashion Week without a bit of drama, and this season showgoers had to be escorted by police into shows including Gareth P and Burberry (delaying it by 15 mins) due to protesters.

LFW always attracts a squad of fashion critics-turned-influencers like no other - think Alexander Fury, Hilary Alexander and Susie Menkes. There's no doubt about it, London is #winning this season.

Plus (don't say we don't spoil you), see which celebrities are sitting front row at the shows in our gallery here. NYFW saw Cindy Crawford, Karlie Kloss and Olivia Palermo grace the FROW, so expect a good line-up.

Christopher Kane SS18

Christopher Kane SS18

(Image credit: Shutterstock/Rex)

Christopher Kane SS18

Christopher Kane SS18

(Image credit: Shutterstock/Rex)

Ashish SS18

Ashish SS18

(Image credit: Shutterstock/Rex)

Ashish SS18

Ashish SS18

(Image credit: Shutterstock/Rex)

Osman SS18

Osman SS18

(Image credit: Shutterstock/Rex)

Osman SS18

Osman SS18

(Image credit: Shutterstock/Rex)

Julien Macdonald SS18

Julien Macdonald SS18

(Image credit: Shutterstock/Rex)

Julien Macdonald SS18

Julien Macdonald SS18

(Image credit: Shutterstock/Rex)

Sophia Webster SS18

Sophia Webster SS18

(Image credit: Shutterstock/Rex)

Pringle Of Scotland SS18

Pringle Of Scotland SS18

(Image credit: Shutterstock/Rex)

Pringle Of Scotland SS18

Pringle Of Scotland SS18

(Image credit: Shutterstock/Rex)

David Koma SS18

David Koma SS18

(Image credit: Shutterstock/Rex)

Roksanda SS18

Roksanda SS18

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Roksanda SS18

Roksanda SS18

(Image credit: Shutterstock/Rex)

Erdem SS18

Erdem SS18

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Erdem SS18

Erdem SS18

(Image credit: Shutterstock/Rex)

Marques’Alemaida SS18

Marques’Alemaida SS18

(Image credit: Shutterstock/Rex)

Marques’Alemaida SS18

Marques’Alemaida SS18

(Image credit: Shutterstock/Rex)

Antoni Berardi SS18

Antoni Berardi SS18

(Image credit: Shutterstock/Rex)

Emporio Armani SS18

Emporio Armani SS18

(Image credit: Shutterstock/Rex)

Emporio Armani SS18

Emporio Armani SS18

(Image credit: Shutterstock/Rex)

Topshop SS18

Topshop SS18

(Image credit: Shutterstock/Rex)

Topshop SS18

Topshop SS18

(Image credit: Shutterstock/Rex)

Versus Versace SS18

Versus Versace SS18

(Image credit: Shutterstock/Rex)

Mary Katrantzou SS18

Mary Katrantzou SS18

(Image credit: Shutterstock/Rex)

Mary Katrantzou SS18

Mary Katrantzou SS18

(Image credit: Shutterstock/Rex)

Versus Versace SS18

Versus Versace SS18

(Image credit: Shutterstock/Rex)

Margaret Howell SS18

Margaret Howell SS18

(Image credit: Shutterstock/Rex)

Margaret Howell SS18

Margaret Howell SS18

(Image credit: Shutterstock/Rex)

Anya Hindmarch SS18

Anya Hindmarch SS18

(Image credit: Shutterstock/Rex)

Anya Hindmarch SS18

Anya Hindmarch SS18

(Image credit: Shutterstock/Rex)

Preen by Thornton Bregazzi SS18

Preen by Thornton Bregazzi SS18

(Image credit: Shutterstock/Rex)

Preen by Thornton Bregazzi SS18

Preen by Thornton Bregazzi SS18

(Image credit: Shutterstock/Rex)

Roland Mouret SS18

Roland Mouret SS18

(Image credit: Shutterstock/Rex)

Roland Mouret SS18

Roland Mouret SS18

(Image credit: Shutterstock/Rex)

Burberry SS18

Burberry SS18

(Image credit: Shutterstock/Rex)

Burberry SS18

Burberry SS18

(Image credit: Shutterstock/Rex)

House of Holland SS18

House of Holland SS18

(Image credit: Shutterstock/Rex)

House of Holland SS18

House of Holland SS18

(Image credit: Shutterstock/Rex)

Jasper Conran SS18

Jasper Conran SS18

(Image credit: Shutterstock/Rex)

Jasper Conran SS18

Jasper Conran SS18

(Image credit: Shutterstock/Rex)

Molly Goddard SS18

Molly Goddard SS18

(Image credit: Shutterstock/Rex)

Molly Goddard SS18

Molly Goddard SS18

(Image credit: Shutterstock/Rex)

JW Anderson SS18

JW Anderson SS18

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JW Anderson SS18

JW Anderson SS18

(Image credit: Shutterstock/Rex)

Matty Bovan SS18

Matty Bovan SS18

(Image credit: Shutterstock/Rex)

Bora Aksu SS18

Bora Aksu SS18

(Image credit: Shutterstock/Rex)

Bora Aksu SS18

Bora Aksu SS18

(Image credit: Shutterstock/Rex)

Eudon Choi SS18

Eudon Choi SS18

(Image credit: Shutterstock/Rex)

Eudon Choi SS18

Eudon Choi SS18

(Image credit: Shutterstock/Rex)

Teatum Jones SS18

Teatum Jones SS18

(Image credit: Shutterstock/Rex)

Teatum Jones SS18

Teatum Jones SS18

(Image credit: Shutterstock/Rex)

Pam Hogg SS18

Pam Hogg SS18

(Image credit: Shutterstock/Rex)

Pam Hogg SS18

Pam Hogg SS18

(Image credit: Shutterstock/Rex)

Alistair James SS18

Alistair James SS18

Alistair James SS18

Alistair James SS18

Couturissimo SS18

Couturissimo SS18

(Image credit: 2017 David M. Benett)

Couturissimo SS18

Couturissimo SS18

(Image credit: 2017 David M. Benett)

Hill & Friends SS18

Hill & Friends SS18

Mark Fast SS18

Mark Fast SS18

Mark Fast SS18

Mark Fast SS18

Penny Goldstone

Penny Goldstone is the Digital Fashion Editor at Marie Claire, covering everything from catwalk trends to royal fashion and the latest high street and Instagram must-haves.

Penny grew up in France and studied languages and law at the Sorbonne Nouvelle University in Paris before moving to the UK for her MA in multimedia journalism at Bournemouth University. She moved to the UK permanently and has never looked back (though she does go back regularly to stock up on cheese and wine).

Although she's always loved fashion - she used to create scrapbooks of her favourite trends and looks, including Sienna Miller and Kate Moss' boho phase - her first job was at MoneySavingExpert.com, sourcing the best deals for everything from restaurants to designer sales.

However she quit after two years to follow her true passion, fashion journalism, and after many years of internships and freelance stints at magazines including Red, Cosmopolitan, Stylist and Good Housekeeping, landed her dream job as the Digital Fashion Editor at Marie Claire UK.

Her favourite part of the job is discovering new brands and meeting designers, and travelling the world to attend events and fashion shows. Seeing her first Chanel runway IRL at Paris Fashion Week was a true pinch-me moment.