Marie Claire UK Marie Claire UK
  • Fashion Fashion
      • Fashion
        • View all Fashion
        • Fashion Trends
        • Shopping
        • Watches and Jewellery
        • Fashion News
  • Beauty Beauty
      • Beauty
        • View all Beauty
        • Fragrance
        • Hair
        • Make Up
        • Skincare
        • Nails
        • Marie Claire Beauty Awards
  • Health Health
      • Health
        • View all Health
        • Fitness
        • Nutrition
        • Female Health
        • Wellbeing
  • Life Life
      • Life
        • View all Life
        • Opinions
        • Travel
        • Sustainability
        • Weddings
        • Money & Work
        • Competitions
  • Culture Culture
      • Culture
        • View all Culture
        • TV and Film
        • Celebrity News
        • Books
        • Royal News
  • Vouchers Vouchers
      • Clothing
        • View all Vouchers
        • Mint Velvet
        • Karen Millen
        • H&M
        • nobody's child
        • ASOS
        • ARKET
        • MANGO
      • Designer Clothing
        • View all Vouchers
        • Reiss
        • THE OUTNET
        • SSENSE
        • Mytheresa
        • Liberty London
        • Selfridges
        • Farfetch
      • Accessories
        • View all Vouchers
        • AllSaints
        • Aspinal of London
        • Charles & Keith
        • River Island
        • FitFlop
        • Kate Spade
        • Vagabond
      • Jewellery
        • View all Vouchers
        • Pandora
        • Abbott Lyon
        • Goldsmiths
        • Beaverbrooks
        • Astrid & Miyu
        • Swarovski
        • Angara Jewellery
      • Beauty
        • View all Vouchers
        • Sephora
        • Cult Beauty
        • Space NK
        • Dyson
        • Clarins
        • Look Fantastic
        • Clinique
      • Activewear
        • View all Vouchers
        • Lululemon
        • Gymshark
        • Sweaty Betty
        • Nike
        • adidas
        • New Balance
        • Helly Hansen
  • NEWSLETTER Signup to our newsletter
  • logoCreated with Sketch.
    Marie Claire Newsletter

    Celebrity news, beauty, fashion advice, and fascinating features, delivered straight to your inbox!


    By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.

    You are now subscribed

    Your newsletter sign-up was successful


    An account already exists for this email address, please log in.
    Trending
    • Women in Sport 2026
    • Marie Claire Masters
    • Spring Summer 2026
    • Nail Trends 2026
    • Best Investment Bags
    • Best Perfumes
    • Digital Issues
    • Women Who Win
    1. Culture
    2. Technology

    Snapchat Makes Us Happier Than Facebook, Research Reveals

    But there is one kind of interaction more rewarding than Snapchat

    By Marie Claire
    Published 29 October 2015 In Features

    When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works.

    Snapchat
    Snapchat
    • Facebook
    • X
    • Pinterest
    Share this article
    Join the conversation
    Follow us
    Add us as a preferred source on Google
    Subscribe to our newsletter

    But there is one kind of interaction more rewarding than Snapchat

    You may spend hours and hours on Facebook and only a few minutes a day on Snapchat - but apparently, Snapchat makes us far happier than Facebook does.

    According to a study by the University of Michigan, using Snapchat 'actually predicts more social enjoyment and positive mood than Facebook and other social media'.

    But there is still one type of interaction which the study found to be even more rewarding than Snapchat.

    You guessed it - it's that old chestnut, face-to-face communication.

    Old school.

    Source: giphy

    Marie Claire Newsletter

    Celebrity news, beauty, fashion advice, and fascinating features, delivered straight to your inbox!

    By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.

    In what is one of the first published research findings examining Snapchat, the study took 154 college students who used smartphones, and measured their thoughts, feelings and behaviour moment-to-moment in their daily lives by texting them at random six times a day for two weeks, wih questions like 'how negative or positive do you feel right now?' and 'how did your most recent interaction occur?'

    The researches found that Snapchat interactions were associated with more positive emotions than other types of social media - but Snapchat was viewed as less 'supportive' than other interactions including Twitter, texting and email.

    'On the surface, many people view Snapchat as the "sexting app",' said Joseph Bayer, the study's lead author. 'But instead, we found that Snapchat is typically being used to communicate spontaneously with close friends in a new and often more enjoyable way.

    'Since Facebook has become a space for sharing crafted big moments such as babies, graduations and birthdays, Snapchat seems to provide users with a distinct space for sharing the small moments.'

    Does Snapchat make you happier than Facebook? Let us know @marieclaireuk

    Marie Claire
    Social Links Navigation

    The leading destination for fashion, beauty, shopping and finger-on-the-pulse views on the latest issues. Marie Claire's travel content helps you delight in discovering new destinations around the globe, offering a unique – and sometimes unchartered – travel experience. From new hotel openings to the destinations tipped to take over our travel calendars, this iconic name has it covered.

    Latest in Technology
    The Volvo EX60 - a true masterclass in design and an impressive leap for electric vehicles
    Technology Volvo’s Best-Selling Car Just Got an EV Upgrade—Why the EX60 May Just Convince You to Switch to Electric
    In a scene of mutual fascination, an indigenous mother and daughter bond over an intriguing discovery on a phone screen, deepening their connection through shared curiosity.
    Technology How to navigate your child's first phone without the door-slamming drama
     
     
    A woman uses EE technology
    Technology Three Ways To Enhance Your Children’s Learning With Technology
    Huawei nova 13
    Technology HUAWEI nova 13 Series are an accessory in their own right and come with some impressive features for creators
     
     
    Latest in Features
    Autumn Nail Trends 2026
    Nails From Fawn Print to Milky Matcha—These Are Autumn 2026’s Defining Nail Trends
    Fenty Beauty Pro Filtr Fluid Flex Foundation Review
    Make Up Fenty Beauty Just Replaced Its Most Iconic Foundation—3 Editors Put Its “Flexible” Full Coverage to the Test
     
     
    Ata-Owaji Victor reviews Clinique Black Honey Collection
    Make Up Clinique Just Turned Viral Black Honey Lipstick Into a Full Collection—I've Tried Them All, and I Have Thoughts
    Charlotte Mensah Afro Hair
    Hair Charlotte Mensah Has Spent 40 Years Changing the Conversation Around Afro Hair—Now, Her Legacy Is Going on Display
     
     
    logoCreated with Sketch.
    • Site Archive
    • Contact Future's experts
    • Contact us
    • Terms and conditions
    • Advertise with us
    • Privacy policy
    • Cookies policy
    • About us
    Add as a preferred source on Google Add as a preferred source on Google

    Marie Claire UK is part of Future plc, an international media group and leading digital publisher. Visit our corporate site.

    © Future Publishing Limited Quay House, The Ambury, Bath BA1 1UA. All rights reserved. England and Wales company registration number 2008885.