The style formulas French Instagrammers swear by

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  • You’re probably bored of hearing how chic French – and particularly Parisian women – are, but you can’t deny there’s something fascinating about their sartorial insouciance. You see, they don’t really care about trends, so much as investing in timeless pieces they know looks great on them.

    That said, there are a few winning style formulas I’ve noticed some of my favourite French influencers wearing on the regular, which are pretty easy to recreate when it comes down to it. Scroll down to shop them below.

    The paired-back summer dress + basket bag

    As seen on influencer Adeline Rapon, this is a classic French summer style combo that dates back all the way to Jane Birkin and Brigitte Bardot. You simply can’t go wrong with a white dress (preferably with broderie Anglaise details) and a basket bag.

    Shop now: SALONI Fara broderie-anglaise cotton midi dress for £402 from

    Shop now: Mango mini picnic basket bag in natural for £27.50 from ASOS

    The slip skirt + men’s shirt

    A summer day in London ☀️

    A post shared by AnneLaure Mais Moreau (@adenorah) on

    AnneLaure Mais Moreau, founder of French online shop Musier, knows a thing or two about balance. It’s all about dressing down a fancy item to make it more wearable, the key to looking French is never trying too hard after all. Case in point: the sexy slip skirt, teamed with an oversized shirt.

    Shop now: Bow satin skirt for £35.99 from Mango

    Shop now: Cotton shirt for £12.99 from H&M

    The flares + slogan tee


    A post shared by Jeanne (@jeannedamas) on

    Jeanne Damas is one of those people whose style is so inherently cool that she would be just as on trend 30 years ago as she is now. Flares may be very of-the-moment, but she’s been wearing them forever, adding a dose of cool with a slogan tee or Breton top.

    Shop now: Indigo Flared Jamie Jeans for £40 from Topshop

    Shop now: Ma Cherie Amour Logo Tshirt for £49 from Whistles

    The classic suit


    A post shared by Marta Cygan (@lifeofboheme) on

    A la French, le classique suit (sorry) is worn oversized, in a neutral shade such as navy, and preferably with nothing underneath, as demonstrated by Marta of Life of Bohème. The blazer can also be style with a men’s shirt and straight leg jeans for another staple look.

    Shop now: SHAWL LAPEL BLAZER for £89.99 from ZARA

    Shop now: FLARED TROUSERS for £39.99 from ZARA

    The vintage-style tea dress

    Malibu Barbie goes to Biarritz in @jimmyfairly 🌞 #jimmyfairly #ad

    A post shared by Camille Charriere (@camillecharriere) on

    Whether it’s Camille Charrière, Jeanne Damas or pretty much any other French influencer, the one staple everyone owns is a pretty floral dress for summer, which can be teamed with biker boots, sneakers or sandals.

    Shop now: RIXO LONDON Abigail floral-print silk-crepe wrap dress for £255 from Net-A-Porter

    The biker jacket + feminine skirt

    Carl’s ✌🏻

    A post shared by Margaux Slv (@margauxslv) on

    As mentioned before, the key to Parisian style is all about balance. Here, Margaux SLV proves that a tough black leather jacket can be softened a tad with a retro skirt and a t-shirt.

    Shop now: Balfern biker for £318 from ALLSAINTS

    Shop now: GANNI Pineberry floral-print stretch-jersey pareo for £170 from Net-A-Porter

    Without going to far into stereotypes, striped t-shirts and denim dungarees will always have room in a wardrobe, but in reality French style is so much more creative and unexpected that that, all the while staying classic.

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