Is everyone's favourite Bad Gal about to launch a makeup brand?
The Queen of collabs, Rihanna has reportedly trademarked the name Fenty Beauty leading us to question whether the Barbadian babe will be rolling out her own beauty line soon…?
In an interview at an NYC appearance to promote the release of her new fragrance - which is aptly named RiRi - the popstar (and professional fashion badass) was asked about the trademark which was quietly filed last year.
A little taken aback, she answered: ‘Oh wow, that’s crazy…That is definitely something I am going to have my hands on and would love to do. It’s something that I’ve always wanted to do, but I’ve always had so much on my hands. But, this time, I’m going to make sure it happens. I’m going to find some time between albums and fragrance to do that. I promise.’
As we all know, it is practically sacrilege to break a promise so we’re hoping that RiRi stays true and delivers the goods.
The moniker, Fenty Beauty, of course comes from Rihanna’s birth name - Robyn Rihanna Fenty. While Rihanna’s fantasy products were a little bit ambitious – lashes that put themselves on and a magic lipstick which doesn’t dry out the lips, doesn’t move and doesn’t need a liner – we don’t doubt that she’ll rustle up something incredible.
With the knowledge that Rihanna’s Viva Glam collaboration with MAC was an instant sell out and still has beauty junkies raving about her Talk That Talk lipstick, we’re almost certain that if she was to release a line of her own it would quickly garner a cult-like following made up of her #RiRiNavy.
While it’s too early to accurately predict what she’d come up with, we’re thinking gold transferable tattoos, bold lip colours and jewel tone eyeshadows a-plenty.
A modern beauty icon, Rihanna has never been one to play it safe with her look with a new hairstyle almost every week and a penchant for rainbow coloured lipsticks, so to call us excited for the first drop of Fenty Beauty would be an understatement.
Just tell us when RiRi, and we’ll be ready to queue!