Marie Claire UK
  • Fashion Fashion
      • Fashion
        • View all Fashion
        • Fashion Trends
        • Shopping
        • Watches and Jewellery
        • Fashion News
  • Beauty Beauty
      • Beauty
        • View all Beauty
        • Fragrance
        • Hair
        • Make Up
        • Skincare
        • Nails
        • Marie Claire Beauty Awards
  • Health Health
      • Health
        • View all Health
        • Fitness
        • Nutrition
        • Female Health
        • Wellbeing
  • Life Life
      • Life
        • View all Life
        • Opinions
        • Travel
        • Sustainability
        • Weddings
        • Money & Work
        • Competitions
  • Culture Culture
      • Culture
        • View all Culture
        • TV and Film
        • Celebrity News
        • Books
        • Royal News
  • Vouchers Vouchers
      • Clothing
        • View all Vouchers
        • Mint Velvet
        • Karen Millen
        • H&M
        • nobody's child
        • ASOS
        • ARKET
        • MANGO
      • Designer Clothing
        • View all Vouchers
        • Reiss
        • THE OUTNET
        • SSENSE
        • Mytheresa
        • Liberty London
        • Selfridges
        • Farfetch
      • Accessories
        • View all Vouchers
        • AllSaints
        • Aspinal of London
        • Charles & Keith
        • River Island
        • FitFlop
        • Kate Spade
        • Vagabond
      • Jewellery
        • View all Vouchers
        • Pandora
        • Abbott Lyon
        • Goldsmiths
        • Beaverbrooks
        • Astrid & Miyu
        • Swarovski
        • Angara Jewellery
      • Beauty
        • View all Vouchers
        • Sephora
        • Cult Beauty
        • Space NK
        • Dyson
        • Clarins
        • Look Fantastic
        • Clinique
      • Activewear
        • View all Vouchers
        • Lululemon
        • Gymshark
        • Sweaty Betty
        • Nike
        • adidas
        • New Balance
        • Helly Hansen
  • NEWSLETTER Signup to our newsletter
  • logoCreated with Sketch.
    Marie Claire Newsletter

    Celebrity news, beauty, fashion advice, and fascinating features, delivered straight to your inbox!


    By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.

    You are now subscribed

    Your newsletter sign-up was successful


    An account already exists for this email address, please log in.
    Trending
    • Latest Issue
    • Marie Claire Masters
    • Autumn Winter 2026
    • Nail Trends 2026
    • Best Investment Bags
    • Best Perfumes
    1. Beauty

    First look! Emma Watson's Lancôme ad

    The Harry Potter leading lady was spotted shooting the new Lancôme campaign with Mario Testino in Paris

    By Marie Claire
    Published 15 March 2011 In News

    When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works.

    Emma Watson shooting new Lancome ads in Paris
    Emma Watson shooting new Lancome ads in Paris
    (Image credit: PA Photos)
    • Facebook
    • X
    • Pinterest
    Share this article
    Join the conversation
    Follow us
    Add us as a preferred source on Google
    Subscribe to our newsletter

    The Harry Potter leading lady was spotted shooting the new Lancôme campaign with Mario Testino in Paris

    Just a day after officially announcing her new role as the face of Lancôme, Emma Watson has been spotted on the streets of Paris shooting her first campaign for the beauty giant with photographer-extraordinaire, Mario Testino.

    The Harry Potter leading lady was the epitome of Parisienne chic in a romantic nude ruffled minidress, with an added dose of biker chick thanks to a black leather jacket, fierce peep-toe heels and pop of fuchsia lipstick.

    It is yet to be confirmed whether Emma's first Lancôme outing will be for fragrance or make-up, but the 20-year-old starlet was looking flawless on set, with her pixie crop slicked to the side.

    Emma Watson shooting new Lancome ads in Paris

    Taking to Twitter to officially announce her new role this week, Emma left a trail of clues for fans, before finally revealing the exciting beauty news.

    You may like
    • New Beauty Launches: Burberry Beauty / Mes Beauty / rhute / Jo Loves / Ziip Beauty The Beauty Digest: Jennifer Lawrence’s Unexpected Haircare Launch, Burberry’s Exquisite New Perfumes and Jo Loves Sparks Festive Joy
    • Cara My Life in London Cara Delevingne on Designing Her First Collection for Topshop and London's Best-Kept Secrets
    • Beauty Digest The Beauty Digest: Max Mara Bottles an Icon, a £12.99 Skincare Revelation and an Ode to the Classic Massage

    'It starts with an L and ends with an E. I'm sure you have guessed the new face of Lancôme is me!' she wrote.

    Emma Watson shooting new Lancome ads in Paris

    Youcef Nabi, president of Lancôme International, also commented: 'Thanks to her charm, romanticism and her incredible modernity, Emma Watson has become the icon of her generation.

    Marie Claire Newsletter

    Celebrity news, beauty, fashion advice, and fascinating features, delivered straight to your inbox!

    By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.

    'We are delighted by this new collaboration with Emma, who brings a fresh spirit to Lancôme.'

    EMMA WATSON'S AMAZING FASHION HISTORY: FROM CHILD STAR TO STYLE ICON

    Explore More
    Emma Watson
    Marie Claire
    Social Links Navigation

    The leading destination for fashion, beauty, shopping and finger-on-the-pulse views on the latest issues. Marie Claire's travel content helps you delight in discovering new destinations around the globe, offering a unique – and sometimes unchartered – travel experience. From new hotel openings to the destinations tipped to take over our travel calendars, this iconic name has it covered.

    Read more
    New Beauty Launches: Burberry Beauty / Mes Beauty / rhute / Jo Loves / Ziip Beauty
    Beauty The Beauty Digest: Jennifer Lawrence’s Unexpected Haircare Launch, Burberry’s Exquisite New Perfumes and Jo Loves Sparks Festive Joy
    Cara My Life in London
    Fashion Cara Delevingne on Designing Her First Collection for Topshop and London's Best-Kept Secrets
     
     
    Beauty Digest
    Beauty The Beauty Digest: Max Mara Bottles an Icon, a £12.99 Skincare Revelation and an Ode to the Classic Massage
    Beauty Digest: New beauty products Givenchy /  Diptyque / Jones Road / Dr Reju-All / Liberty London
    Beauty The Beauty Digest: Lip Balms Are the New It-Bags, Diptyque Does Halloween & Bobbi Brown Does It Again
     
     
    Latest in Beauty
    Overconsumption: Rhode raises a wider beauty question
    Beauty Beauty Wants to Talk Anti-Consumption. But Can an Industry Built on Selling More Really Change?
    Oestrogen skincare
    Skincare Can Oestrogen Really Reverse Skin Ageing? MC Investigates Beauty’s Next Hormonal Frontier
     
     
    Grey Blending hair colour trend
    Hair Grey Blending Is Changing the Way We Colour Our Hair—Here’s Everything You Need to Know
    XERF treatment review
    Skincare I Tried XERF, the Skin-Tightening Treatment Everyone Is Talking About—Here’s My Verdict
     
     
    Latest in News
    New Beauty Launches: Burberry Beauty / Mes Beauty / rhute / Jo Loves / Ziip Beauty
    Beauty The Beauty Digest: Jennifer Lawrence’s Unexpected Haircare Launch, Burberry’s Exquisite New Perfumes and Jo Loves Sparks Festive Joy
    New Beauty Launches: Amouage, Haus Labs, XERF
    Beauty The Beauty Digest: Is XERF Worth the Hype? Plus, Amouage’s New Body Collection & The Beauty Beat Returns
     
     
    Jeans And Jackets
    Shopping Celine Dion, Daisy Edgar-Jones and Sarah Pidgeon Swear by This Trophy Jacket-and-Jeans Formula for Instant Fashion Confidence
    Next
    Shopping NEXT’s Autumn/Winter 2026 Collection Has Everything We Love About Getting Dressed in the Colder Months
     
     
    logoCreated with Sketch.
    • Site Archive
    • Contact Future's experts
    • Contact us
    • Terms and conditions
    • Advertise with us
    • Privacy policy
    • Cookies policy
    • About us
    Add as a preferred source on Google Add as a preferred source on Google

    Marie Claire UK is part of Future plc, an international media group and leading digital publisher. Visit our corporate site.

    © Future Publishing Limited Quay House, The Ambury, Bath BA1 1UA. All rights reserved. England and Wales company registration number 2008885.