The stylish pop star is back as the poster girl of L'Oreal Paris Elnett in her third ad campaign for the beauty firm
Cheryl Cole is back in a gorgeous new set of ads for L’Oreal Paris’ Elnett hairspray – her third consecutive campaign as the face of the beauty product.
The adverts, which were shot by acclaimed photographer Rankin, show the pop star modelling two different hairstyles – wavy and sleek – to promote the firm’s new Elnett Satin Heat Protect Styling Sprays.
In one image, Cheryl can be seen staring seductively into the camera with her arms behind her head and her dark chocolate brown hair styled with lots of volume and large bouncy waves. For the second shot, meanwhile, the singer’s hair looks sleek and smooth as she stands against a wall wearing a little black dress.
The two contrasting looks were created using the Elnett Satin Heat Protect Styling Sprays in Wave, Volume, and Straight respectively, which have been designed to create show-stopping styles whilst protecting your hair against heat damage.
The three sprays hit stores nationwide from mid-October and will be priced at £5.99 each.
What do you think of Cheryl’s latest Elnett campaign? Do you like the pictures? Do you not? And will you be giving the new hairsprays a go? Tell us your thoughts in the comments box below…