Marie Claire UK Marie Claire UK
  • Fashion Fashion
      • Fashion
        • View all Fashion
        • Fashion Trends
        • Shopping
        • Watches and Jewellery
        • Fashion News
  • Beauty Beauty
      • Beauty
        • View all Beauty
        • Fragrance
        • Hair
        • Make Up
        • Skincare
        • Nails
        • Marie Claire Beauty Awards
  • Health Health
      • Health
        • View all Health
        • Fitness
        • Nutrition
        • Female Health
        • Wellbeing
  • Life Life
      • Life
        • View all Life
        • Opinions
        • Travel
        • Sustainability
        • Weddings
        • Money & Work
        • Competitions
  • Culture Culture
      • Culture
        • View all Culture
        • TV and Film
        • Celebrity News
        • Books
        • Royal News
  • Vouchers Vouchers
      • Clothing
        • View all Vouchers
        • Mint Velvet
        • Karen Millen
        • H&M
        • nobody's child
        • ASOS
        • ARKET
        • MANGO
      • Designer Clothing
        • View all Vouchers
        • Reiss
        • THE OUTNET
        • SSENSE
        • Mytheresa
        • Liberty London
        • Selfridges
        • Farfetch
      • Accessories
        • View all Vouchers
        • AllSaints
        • Aspinal of London
        • Charles & Keith
        • River Island
        • FitFlop
        • Kate Spade
        • Vagabond
      • Jewellery
        • View all Vouchers
        • Pandora
        • Abbott Lyon
        • Goldsmiths
        • Beaverbrooks
        • Astrid & Miyu
        • Swarovski
        • Angara Jewellery
      • Beauty
        • View all Vouchers
        • Sephora
        • Cult Beauty
        • Space NK
        • Dyson
        • Clarins
        • Look Fantastic
        • Clinique
      • Activewear
        • View all Vouchers
        • Lululemon
        • Gymshark
        • Sweaty Betty
        • Nike
        • adidas
        • New Balance
        • Helly Hansen
  • NEWSLETTER Signup to our newsletter
  • logoCreated with Sketch.
    Marie Claire Newsletter

    Celebrity news, beauty, fashion advice, and fascinating features, delivered straight to your inbox!


    By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.

    You are now subscribed

    Your newsletter sign-up was successful


    An account already exists for this email address, please log in.
    Trending
    • Women in Sport 2026
    • Marie Claire Masters
    • Spring Summer 2026
    • Nail Trends 2026
    • Best Investment Bags
    • Best Perfumes
    • Digital Issues
    • Women Who Win
    1. Life
    2. Food and Drink

    Avocados are getting banned and brunch is officially cancelled

    Wait, WHAT?

    Jenny Proudfoot's avatar
    By Jenny Proudfoot
    Published 3 December 2018 In Features

    When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works.

    how to get shiny hair
    Mashed avocado is one of the best ways to treat dry hair. The natural fats and oils nourish your scalp and permeate your hair shaft to give it moisture form the inside out. Mash one whole ripe avocado with olive oil and leave on your hair for 20 minutes before continuing with your normal routine. You'll notice that it's easier to run your hands through your hair and it'll have a shine to it, like you've been at the salon.
    (Image credit: REX/Shutterstock)
    • Facebook
    • X
    • Pinterest
    Share this article
    Join the conversation
    Follow us
    Add us as a preferred source on Google
    Subscribe to our newsletter

    Wait, WHAT?

    Avocados have become a millennial necessity, and whether they're smashed, puréed or covered with eggs and feta, the superfood is the only constant on a brunch menu.

    Well, it seems that this is no longer the case.

    Yes, really. The days of avo brunches are behind us and we don't know what to do.

    An avocado ban is on its way, with a growing number of cool cafes removing the superfood from their menus.

    You may like
    • Anti-inflammatory Mediterranean diet Nutritionists Don't Tend To Like Trending Diets—Here's Their Take on the Viral Mediterranean Anti-Inflammation Diet
    • The Beauty Digest The Beauty Digest: Head Spas, Coco Mademoiselle Reimagined, and What the TPO Ban Really Means
    • Tanmaxxing trend ‘Tanmaxxing’ is Proof That Gen Z is Getting Burnt By Viral Beauty Trends

    Why? Environmental concerns about how the avocados are farmed, not to mention their links to drug cartels.

    'As of today, we will no longer be serving avocado in the yurt. This. Is. Not. A. Joke,' read an Instagram post from the Wild Strawberry Cafe, explaining why they were removing avo from their kitchen. 'Controversial? Absolutely … we’re as acquainted as the next person to our weekly intake of smashed avocado toast but this is something we have thought long and hard about.'

    Marie Claire Newsletter

    Celebrity news, beauty, fashion advice, and fascinating features, delivered straight to your inbox!

    By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.

    A photo posted by on

    The post continued: 'The western world’s obsession with avocado has been placing unprecedented demand on avocado farmers, pushing up prices to the point where there are even reports of Mexican drug cartels controlling lucrative exports. Forests are being thinned out to make way for avocado plantations. Intensive farming on this scale contributes to greenhouse emissions by its very nature and places pressure on local water supplies.'

    'We love an avocado, particularly when it is on sourdough with an egg, but the ethics behind running a café have always been important to us,' explained co-founder Adam White, via Bristol Live. 'Serving avocados, knowing the huge socio-economic impact that avocado farming is having in Mexico and California just didn’t feel right.'

    'Beyond the displacement of forests and the effects on water retention, the high use of agricultural chemicals and the large volumes of wood needed to pack and ship avocados are other factors that could have negative effects on the area’s environment and the well-being of its inhabitants.'

    Well that's that. Looks like we need a new superfood to replace our avocado addictions, folks.

    Jenny Proudfoot
    Jenny Proudfoot
    Social Links Navigation
    Contributing Features Editor

    Jenny Proudfoot is an award-winning journalist, specialising in lifestyle, culture, entertainment, international development and politics. After working at Marie Claire UK for seven years - rising from intern to Features Editor - she is now a freelance contributor to the News and Features section.

    In 2021, Jenny was named as a winner on the PPA's '30 under 30' list, and was also listed as a rising star in journalism.

    Read more
    Anti-inflammatory Mediterranean diet
    Nutrition Nutritionists Don't Tend To Like Trending Diets—Here's Their Take on the Viral Mediterranean Anti-Inflammation Diet
    The Beauty Digest
    Beauty The Beauty Digest: Head Spas, Coco Mademoiselle Reimagined, and What the TPO Ban Really Means
     
     
    Tanmaxxing trend
    Skincare ‘Tanmaxxing’ is Proof That Gen Z is Getting Burnt By Viral Beauty Trends
    Open Bag Trend: ChanelFall Winter 2026, Ready to Wear
    Fashion Trends I'm Baffled by the "Open Bag" Trend, But It Perfectly Captures the World the Ultra-Rich Live In
     
     
    Latest in Food and Drink
    Best rooftop bars: The Standard
    Food and Drink The Best London Rooftop Bars To Visit This Summer
    Turning down food noise at Christmas
    Food and Drink Feel Like You're Constantly Thinking - or Worrying - About Food? Your Failsafe Guide to Turning Down Food Noise This Christmas
     
     
    Britpop range
    Food and Drink This top-rated Sparkling English Wine is refreshingly affordable — and also has an enticing low-ABV option in the range
    The Hotel Chocolat Christmas boxes
    Food and Drink I never know what to buy my family for Christmas - but these luxurious Hotel Chocolat gifts are guaranteed crowd-pleasers
     
     
    Latest in Features
    The Beauty Digest
    Beauty The Beauty Digest: Head Spas, Coco Mademoiselle Reimagined, and What the TPO Ban Really Means
    UKLASH lash lift gel tested by Dionne Brighton
    Make Up My Stubbornly Straight Lashes Never Hold a Curl—This ‘Liquid Lash Curler’ Kept Them Lifted All Day
     
     
    models wearing new Sézane
    Fashion Sézane Just Launched the Most French Rebrand of All Time—Here's What We'll Shop
    The long hair trend and the post-bob era
    Hair I’ve Spent Two Years Growing My Bob—Turns Out, There's a Reason Long Hair Is Trending
     
     
    logoCreated with Sketch.
    • Site Archive
    • Contact Future's experts
    • Contact us
    • Terms and conditions
    • Advertise with us
    • Privacy policy
    • Cookies policy
    • About us
    Add as a preferred source on Google Add as a preferred source on Google

    Marie Claire UK is part of Future plc, an international media group and leading digital publisher. Visit our corporate site.

    © Future Publishing Limited Quay House, The Ambury, Bath BA1 1UA. All rights reserved. England and Wales company registration number 2008885.