Avocados are getting banned and brunch is officially cancelled
Wait, WHAT?
Wait, WHAT?
Avocados have become a millennial necessity, and whether they're smashed, puréed or covered with eggs and feta, the superfood is the only constant on a brunch menu.
Well, it seems that this is no longer the case.
Yes, really. The days of avo brunches are behind us and we don't know what to do.
An avocado ban is on its way, with a growing number of cool cafes removing the superfood from their menus.
Why? Environmental concerns about how the avocados are farmed, not to mention their links to drug cartels.
'As of today, we will no longer be serving avocado in the yurt. This. Is. Not. A. Joke,' read an Instagram post from the Wild Strawberry Cafe, explaining why they were removing avo from their kitchen. 'Controversial? Absolutely … we’re as acquainted as the next person to our weekly intake of smashed avocado toast but this is something we have thought long and hard about.'
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The post continued: 'The western world’s obsession with avocado has been placing unprecedented demand on avocado farmers, pushing up prices to the point where there are even reports of Mexican drug cartels controlling lucrative exports. Forests are being thinned out to make way for avocado plantations. Intensive farming on this scale contributes to greenhouse emissions by its very nature and places pressure on local water supplies.'
'We love an avocado, particularly when it is on sourdough with an egg, but the ethics behind running a café have always been important to us,' explained co-founder Adam White, via Bristol Live. 'Serving avocados, knowing the huge socio-economic impact that avocado farming is having in Mexico and California just didn’t feel right.'
'Beyond the displacement of forests and the effects on water retention, the high use of agricultural chemicals and the large volumes of wood needed to pack and ship avocados are other factors that could have negative effects on the area’s environment and the well-being of its inhabitants.'
Well that's that. Looks like we need a new superfood to replace our avocado addictions, folks.
Jenny Proudfoot is an award-winning journalist, specialising in lifestyle, culture, entertainment, international development and politics. She has worked at Marie Claire UK for seven years, rising from intern to Features Editor and is now the most published Marie Claire writer of all time. She was made a 30 under 30 award-winner last year and named a rising star in journalism by the Professional Publishers Association.
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