It’s the time of year we’ve all been waiting for - Amazon’s Prime Big Deal Days are here! Previously known as Amazon Prime Day, this is one of the biggest sale events of the year, where you can save on Amazon’s huge selection of beauty, home, gifting, and of course, fashion finds.
But fashion sales (especially ones with as many options as Amazon has) can be difficult to navigate. Luckily as a shopping expert who spends more time browsing through online stores than I’d care to admit, I’ve developed a knack for filtering through the sale noise to find the chicest fashion pieces at the very best prices.
We're on the site all day and keeping this live blog updated every hour because we don’t want to miss any of the best fashion deals. Whether you’re looking to find some new jeans, an on-trend pair of earrings, or some staple pieces to round out your autumn/winter wardrobe, keep scrolling to shop the top picks from Amazon’s fashion deals page.
When is Amazon Prime Big Deal Days?
It’s on right now! Previously known as Amazon Prime Day, Amazon’s Prime Big Deal Days event is running from Tuesday 10th October to midnight on Wednesday 11th October.
To take advantage of the deals you’ll need to be an Amazon Prime member - if you’re not signed up yet you can get a free trial right here.
Amazon Prime Big Deal Days 2023 fashion deals quick links:
- Shop all of the Amazon Prime fashion deals here: Levi’s, Radley and more
- Shop our top beauty deal picks here - including 43% off Olaplex
- Shop up to 54% off Levi's here
- Shop up to 30% off Orolay here
- Shop up to 46% off Adidas here
What are the best Amazon Prime Big Deal Days fashion deals?
Amazon has really stepped up its game when it comes to fashion. Over the past few years it has introduced loads of its own new brands like The Drop and Find., where you can shop staple additions to your wardrobe alongside on-trend styles - and yes, Amazon’s own brands have some impressive discounts right now too.
It’s also a great place to find top designers like Levi’s, Calvin Klein, Radley and more - all under one roof, so when you introduce the impressive Prime Day discounts it becomes somewhat of an ideal shopping experience.
Of course as a shopping expert, the last thing I’d want to do is encourage you to shop just because something happens to be on sale! So I’ve included only the most timeless, autumn-friendly and giftable fashion finds in this list. Keep scrolling to shop them for yourself.
The best amazon prime day fashion deals:
30% off Orolay Long Trench Coat
Orolay Long Trench Coat (was £85.99)
If you're in the market for a new trench coat this autumn, might I point you in the direction of this 30%-off one from Orolay? Reviewers say it's of an incredibly high quality, so it will last you for years to come.
42% off Levi's Women's Ribcage Straight Ankle Jeans
Levi's Women's Ribcage Straight Ankle Jeans (were £103.05)
You basically can't go wrong with Levi's Ribcage straight ankle jeans - they're the perfect straight leg fit and never gape at the waist. I'll let you in on a little secret - I actually prefer them to the classic 501s.
24% off Chunky Silver teardrop statement earrings
Chunky Silver teardrop statement earrings (were £14.99)
I've been seeing silver jewellery everywhere at the moment, and this chunky teardrop design is the most on-trend style around. The pair was already a bargain even before the 24% discount!
20% off JW PEI Women's Gabbi Ruched Hobo Handbag
JW PEI Women's Gabbi Ruched Hobo Handbag (was £89)
JW PEI's iconic ruched handbag is discounted right now! It's available in loads of incredible colours - from statement brights to autumn-friendly neutrals, so there's sure to be one to suit your style.
30% off Orolay Women's Hooded Puffer Down Coat
Orolay Women's Hooded Puffer Down Coat (was £125.99)
Orolay's coats are always incredible quality, so I'm always on the lookout for any discounts. This long puffer coat is perfect for winter walks - being both comfy and chic, it ticks all the right boxes!
51% off Tommy Hilfiger Cable knit jumper
Tommy Hilfiger Cable knit jumper (was £150)
Save an impressive 51% on this classic Tommy Hilfiger cable knit. It's so easy to style with jeans, a satin slip skirt, or even some slouchy trousers for a put-together WFH look.
37% off RADLEY London cookie cutter medium Purse
RADLEY London cookie cutter medium Purse (Was £79)
Cult British brand Radley always deliver when it comes to chic accessories, and this purse is no exception. It comes in an autumn-friendly chocolate brown shade and is an impressive 37% off right now.
38% off Calvin Klein Women's Sleep Pant
Calvin Klein Women's Sleep Pant (Were £50)
If you're anything like me you'll probably be bringing out your comfy loungewear and PJ sets in preparation for the cosiest season. Now is a brilliant time to invest in a new pair of PJ bottoms - and these Calvin Klein ones are both chic and 38% off.
36% off Levi's Women's 90s Trucker Jacket
Levi's Women's 90s Trucker Jacket (Was £115.93)
Levi's 90s Trucker jacket is the perfect slouchy fit to throw on over basically anything. It's the ideal lightweight layer for this awkward in-between weather we've been having lately.
44% off Clarks Chelsea Boots
clarks flat black chelsea boots (were £75)
You can never go wrong with a classic pair of ankle boots. This Clarks pair are guaranteed to be comfy, and the timeless flat style will match beautifully with countless autumnal outfits.