#BalmainArmy: From Kim Kardashian And Kendall Jenner, to Sophia Loren and Brigitte Bardot everyone's wearing Balmain.
It's Balmain day at Paris Fashion Week! As designer Olivier Rousteing presents his SS17 vision, we're taking a look at why the A-list have always loved this label...
From Brigitte Bardot to Sophia Loren, every IT girl on the 1950s and 1960s fashion scenes asked the original Mr Pierre Balmain to kit out their wardrobes with powerful, feminine silhouettes.
Six decades on, and current creative director Olivier Rousteing is doing exactly the same for their modern day counterparts.
Rousteing's design are the go-to of young Hollywood, and you're unlikely to see him at a party without his model muses close behind. Balmain's collaboration with H&M confirmed Kendall Jenner, Jourdan Dunn and Gigi Hadid's places firmly in Rousteing's fashion fold.
The rest of the Kardashian clan are no stranger to the designer's front row - it wouldn't be a Balmain show without Kim Kardashian-West.
The 35-year-old has undoubtedly been one of the label's biggest fans, since 2009, and is the proud owner of a closet full of its fiercely embellished, hourglass armour dresses. She famously wore a $20,000 rose embroidered dress by the label to her lavish Parisian hen do and also starred in Balmain's SS15 campaign alongside husband Kanye West.
Keeping things in the family is a common theme of Balmain's campaigns, as the brand's recent iconic Mario Sorrenti shot campaign for Autumn Winter 2015 proved. It featured Gigi and Kendall alongside their siblings, Bella Hadid and Kylie Jenner, as well as Joan and Erika Smalls, and brothers Armando and Fernando Cabral.
The label is a red carpet favourite, especially come awards season. In 2009, Penelope Cruz won the Best Supporting Actress Oscar in a vintage confection and Sasha Fierce herself, Beyonce, scooped three Grammys in a Balmain mini in 2015.
Brigitte Bardot paid a (then very) handsome £1000 to wear a Pierre Balmain original back in 1956, while Sophia Loren put the label on the silver screen in 1960, when she wore a stunning ballerina dress in The Millionairess.
Now, from Gwyneth Paltrow to Rosie Huntington-Whiteley, everyone in Hollywood wants to be a part of the #BalmainArmy.
Take a look through the gallery to see all of the stars who love Balmain's designs.
Kim Kardashian in Balmain, 2015
Kim Kardashian wears Balmain, 2015
Cheryl Cole Wears Balmain, 2015
Naomi Watts Wears Balmain, 2015
Cheryl Cole Wears Balmain, 2015
Kylie Jenner Wears Balmain, 2015
Emily Ratajkowski Wears Balmain, 2015
Kim Kardashian Wears Balmain, 2015
Taylor Swift Wears Balmain, 2015
Kendall Jenner Wears Balmain, 2015
Kylie Jenner Wears Balmain, 2015
Scarlett Johansson Wears Balmain, 2015
Blake Lively Wears Balmain, 2015
Jourdan Dunn Wears Balmain, 2015
Kendall Jenner Wears Balmain, 2015
Rosie Huntington-Whitely Wears Balmain, 2015
Kim Kardashian Wears Balmain, 2015
Naomi Campbell Wears Balmain, 2015
Suki Waterhouse Wears Balmain, 2015
Beyonce Wears Balmain, 2015
Kim Kardashian Wears Balmain, 2015
Miley Cyrus Wears Balmain, 2014
Alessandra Ambrosio Wears Balmain, 2014
Rosie Huntington Whiteley Wears Balmain, 2014
Kim Kardashian Wears Balmain, 2014
Kim Kardashian Wears Balmain, 2014
Rosie Huntington Whiteley Wears Balmain, 2014
Juno Temple Wears Balmain, 2014
Karlie Kloss Wears Balmain, 2014
Rosie Huntington Whiteley Wears Balmain, 2014
Kendall Jenner Wears Balmain, 2014
Jourdan Dunn Wears Balmain, 2014
Kim Kardashian Wears Balmain, 2014
Kim Kardashian Wears Balmain, 2014
Kim Kardashian Wears Balmain, 2014
Kendall Jenner Wears Balmain, 2014
Kristen Stewart Wears Balmain, 2012
Kim Kardashian Wears Balmain, 2012
Kim Kardashian Wears Balmain, 2012
Ciara Wears Balmain, 2012
Alessandra Ambrosio Wears Balmain, 2011
Elizabeth Olsen Wears Balmain, 2012
Kristen Stewart Wears Balmain, 2011
Emma Watson Wears Balmain, 2011
Kate Moss Wears Balmain, 2011
Jessica Alba Wears Balmain, 2010
Zoe Saldana Wears Balmain, 2010
Kate Beckinsale Wears Balmain, 2010
Sienna Miller Wears Balmain, 2010
Jennifer Lopez Wears Balmain, 2010
Diane Kruger Wears Balmain, 2009
Rihanna Wears Balmain, 2009
Blake Lively Wears Balmain, 2009
Beyonce Wears Balmain, 2009
Kim Kardashian Wears Balmain, 2009
Kim Kardashian Wears Balmain, 2009
Beyonce Wears Balmain, 2009
Kylie Minogue Wears Balmain, 2009
Penelope Cruz Wears Balmain, 2009
Victoria Beckham Wears Balmain, 2009
Kate Moss Wears Balmain, 2009
Sarah Jessica Parker Wears Balmain, 2009
Kate Winslet Wears Balmain, 2008
Kate Hudson Wears Balmain, 2008
Gwyneth Paltrow Wears Balmain, 2008
Diane Kruger Wears Balmain, 2007
Carmen Kass Wears Balmain, 2001
Erin O'Connor Wears Balmain, 2000
Josephine Baker Wears Balmain, 1950s
Sophia Loren Wears Balmain, 1960
Brigitte Bardot Wears Balmain, 1956
