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    1. Beauty
    2. Fragrance

    Here Comes The Boys: The New Fragrance Ads You Need To Watch

    For your viewing pleasure: two new super-hot men's fragrance campaigns.

    By Marie Claire
    Published 3 September 2015 In News

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    For your viewing pleasure: two new super-hot men's fragrance campaigns.

    It’s known as a good day on the beauty desk when we get our hands on not one, but two, super sexy men’s fragrance campaigns. Happy Thursday all!

    Dior have made possibly the best celebrity signing ever with Johnny Depp as the face of their classic fragrance Dior Sauvage. In a short film directed by Jean-Baptiste Mondino, Depp can be seen leaving the city behind - in a pretty ace car we might add – and heading out into the desert (as you do). A shovel and a coyote are his only companions as he strips off his jewellery and buries it. Thankfully, his sooty signature Guy Liner stays put, we have more than a little crush on Captain Jack Sparrow.

    Dior Sauvage, £67.50 for 100ml edt.

    Next up, The Divergent Series’ Theo James’ long anticipated campaign for Boss The Scent by Hugo Boss. In the film James gets intimate with uber-model Natasha Poly to a soundtrack by The Weekend. It’s all a bit steamy.

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    Boss The Scent is a new offering from Hugo Boss with zesty ginger and Maninka fruit over spicy leather.

    Boss The Scent by Hugo Boss, £64 for 100ml edt, is available now.

    Marie Claire Newsletter

    Celebrity news, beauty, fashion advice, and fascinating features, delivered straight to your inbox!

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    All this newness has got us thinking about our favourite men’s fragrance campaigns. There are but we’ve somehow managed to whittle them down. It’s a tough job but someone’s got to do it.

    Matthew McConaughey for Dolce & Gabbana The One That Martin Scorsese advert where he teamed up with Scarlett Johansson? Wow.

    Jared Leto for Hugo Boss Boss We’re all over anything staring Jordan Catalano. Sigh

    What to read next
    • Marie Claire Fragrance Awards 2026: Modern Classics These Modern Classics Will Stand the Test of Time, According to Our Marie Claire UK Fragrance Awards Judges
    • Alisha Boe "If It Ain't Broke, Don't Fix It": Actor Alisha Boe on Why She'll Never Give Up Her Signature Scent
    • Summer perfumes: a woman stands under a palm tree at beach There Isn’t a Summer Perfume Out There That I Haven’t Tried—These 23 Are Undeniably the Best of All Time

    David Gandy for Dolce & Gabbana Light Blue Those pants. We recently shot Gandy for our June 2015 issue – feast your eyes on the video.

    Paul Walker for Davidoff Cool Water Sob. Still.

    Robert Pattinson for Dior Homme Parfum Directed by Romain Gavras. Pattinson is naturally super sexy and broody.

    Charlie Hunnam for Calvin Klein Reveal We’re still kind of heart-broken that Sons Of Anarchy is finished so we’ll have to settle on getting our fix of Charlie Hunnam in this Calvin Klein ad with Doutzen Kroes.

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