Garrett Hedlund announced as the new face of Yves Saint Laurent's men's fragrance, La Nuit de L'Homme.
Garrett Hedlund has been named the face of Yves Saint Laurent’s newest fragrance, La Nuit de L’Homme. What more could you ask for on a dreary Tuesday?
Kristen Stewart’s On The Road co-star, American actor Garrett Hedlund, will appear in advertisements and other promotional material for the French label’s luxe new scent from June 2013.
The 28-year-old boyfriend of actress Kristen Dunst was chosen by the iconic fashion house for his personality and artistic sensibility.
‘Yves Saint Laurent expresses a unique style between elegance and freedom, sophistication and daring. The brand embodies the spirit of a very strong and virile man, who also assumes his great sensitivity. Garrett Hedlund expresses this duality to perfection,’ Stephan Bezy, the international general manager of Yves Saint Laurent Beauté explained.
Adding: ‘He has also taken on some real cinematic challenges which show a man with a strong personality fully assuming his choices and convictions.’
The scent itself was described in the statement as, ‘Full of contrasts, spanning its fresh, explosive top note [Cardamom and Bergamot] and its extremely sensual, intoxicating, oriental base note [Coumarin and Vetiver].’
When not looking all gorge on promotional posters for Yves Saint Laurent, Hedlund will continue to carry full steam ahead with his acting career with his next project starring opposite Carey Mulligan and Justin Timberlake in the folk music-themed film Inside Llewyn Davis, expected for release later this year.