Can You Get Addicted To Changing Your Hair Colour? Kylie Jenner Says Yes…

As Kylie Jenner reveals that she feels ‘addicted’ to dyeing her hair every shade of the rainbow, we’re asking, is constantly changing your hair colour an actual addiction?

As Kylie Jenner reveals that she feels ‘addicted’ to dyeing her hair every shade of the rainbow, we’re asking, is constantly changing your hair colour an actual addiction?

Forever considered to be one of the quickest ways to cheer yourself up, a chop and change is undoubtedly good for the soul – because who doesn’t love a good makeover, right? But when rarely a week started to go by without Kylie hitting the (peroxide) bottle, the star started to consider the deeper reasons for her obsession with her rainbow locks.

‘I’ve just had this addiction to changing my hair,’ she said in her latest KylieJenner.com blog post. ‘It makes me feel like a new person. I love feeling different, and I love leaving the house knowing that nobody has ever seen me this way.’

‘It’s hard for me to go back to styles I’ve worn before; I don’t always like my normal short, black hair. That look makes me feel like I’m going back in time. It’s like I’m going back to that moment a year ago and I just don’t want be in that space.’

(Top image: Kylie on 16th September 2015, below, on the 13th September, 30th August and 28th August)

Encouraging readers to experiment with beauty products and new looks as a way to boost their own confidence, Kylie said; ‘Constantly changing up my style makes me feel creative and helps me with my confidence. If any of you are going through something in your life and you want a change, experiment with your hair — cos it’s so much fun, and you’ll feel totally liberated. It just makes me feel so good about myself.’

While there isn’t (as far as we know) any recognised medical term for the habit, it’s easy to understand where Kylie’s coming from, and she’s definitely identifying a psychological need that some people feel to constantly reinvent their looks.


The average woman in the UK will spend £40,000 on haircuts and colouring in her lifetime, according to Hairtrade and there are plenty of other famous Hollywood hair chameleons out there besides Kylie. The feeling of ‘once you start you can’t stop’ is pretty common – we’ve all got roots galore and everyone loves that freshly coloured feeling. But when your look starts to regularly get you down and the only way that you can find to boost your confidence is to completely re-do your do, is it a bigger problem?

Recently Kylie took fans on a virtual tour of her incredible glam room, including her wig station, explaining that she’s now choosing wigs over dye jobs in an attempt to keep the thrill of the quick change, but not ruin her natural hair.


‘I’ve had to find ways to really try to take care of it, and give it a rest. I discovered this amazing wig guy, Tokyo, and together we create wigs. They’re just SO much easier, because I change my mind so much, and this way, I’m not damaging my hair…’

So what do you think – can colouring your hair actually become addictive? Tell us what you think on Twitter and Facebook @MarieClaireUK and we will add your opinions to the debate.

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