Hermès launches pop-up boutique at Harrods

To celebrate 20 years of Hermès at the luxury retailer, the pop-up venue will help a new generation of women discover the iconic scarf

To celebrate 20 years of Hermès at the luxury retailer, the pop-up venue will help a new generation of women discover the iconic scarf.

There are, apparently, 1000 ways to wear an Hermès scarf – and if you visit the store on a Wednesday or a Friday this month, you can find out all of the different ways to wear one.

The Knightsbridge department store is bringing the story of the iconic fashion staple to life in a pop-up space with stylists on hand to offer tips and advice on how best to wear yours.

Your chosen look can then be captured by the onsite photographer and recorded for posterity.

SEE THE HERMES SPRING/SUMMER 2012 COLLECTION

Hermès has also created two exclusive new styles for Harrods. They feature luggage towering in an H shape and are available in two colourways of pinks or blues.

The iconic scarf was introduced by Hermès in 1937. Grace Kelly loved her’s so much she used it as a sling for her broken arm (who needs Plaster of Paris when you’ve got the ultimate Parisienne scarf?).

STYLE ICON GRACE KELLY

The Hermes pop-up shop runs until Monday 2nd January 2012 at Harrods Room of Luxury II.

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