A Sneak Peek At Next Season

We’re embracing summer’s hottest styles, but Aveda’s hair pros are already one step ahead. They’ve moved on to next-season styles after the recent Autumn/Winter shows. Here’s the low-down on the hair styles we’ll love later this year, direct from the Aveda stylists who created the looks.

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We’re embracing summer’s hottest styles, but Aveda’s hair pros are already one step ahead. They’ve moved on to next-season styles after the recent Autumn/Winter shows. Here’s the low-down on the hair styles we’ll love later this year, direct from the Aveda stylists who created the looks.

At the Public School show Aveda’s global creative director Antoinette Beenders created a half glossy, half fluffy texture to depict a girl who’d spent a night on the town. ‘Her morning-after hair speaks for itself. She danced her heart out, and still looks amazing,’ says Beenders.

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The muse at Novis also had ‘cool girl’ hair, thanks to the glossy yet casual waves created by Aveda’s guest artist Frank Rizzieri ‘It’s a look for a sophisticated girl that you see in the museum and can’t look away as there’s something so intriguing.’

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Allen Ruiz clearly got the ‘relaxed hair’ memo, and in keeping with the new season vibe he created intricately wrapped ponytails for the ‘modern nomads’ at Naadam. ‘She doesn’t want to spend too much time in front of the mirror, but she wants to look effortlessly chic,’ reveals Aveda’s Global Artistic Director for hair styling.

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Whether you fear the frizz or dream of smooth, straight locks, find out how YOU can get your dream hair with Aveda and Marie Claire.

Check out Aveda.co.uk for even more info.

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