Rainbow Hair: How To Work Instagram’s Hottest Hair Trend

Promotional feature with Schwarzkopf

Already a festival favourite, here’s how to achieve the rainbow brights look (and wear it every day…)

We love a hair update, and nothing is more striking than a gorgeous rainbow style to roll out all summer long. From soft feminine pastels to cool metallics, this season it’s all about mixing things up, which is why we’re loving the Schwarzkopf LIVE Intense Colour collection.

Already a hit with Insta-influencers and street stylers alike, rocking a head of multi-colour is a fantastic addition to any signature festival wardrobe and is 100% guaranteed to compliment that boho/eye-bling combo. Think you can’t work the trend once you’ve left the main stage? Think again.

This summer, it’s all about taking those streaks to streets and rocking the rainbow from desk to dancefloor. We love colour that captures our sassiness, even when we’re not in our festival spandex. Just ask influencer Emily AKA The London Blogger.

Trick is to keep the upstyle chic, the outfit sleek, and you’re absolutely ready to master the rainbow brights trend day after day.

Emily has paired her rainbow hair with pretty lace and bamboo textures across a crisp monochrome palette, letting her locks take centre stage without looking too fussy. Opt for floaty shapes for maximum warm weather vibes, but remember to keep accessories modern.

A volumised topknot is the best way to showcase your colour, and looks effortlessly stylish in every summer situation. It may look simple, but nailing this timeless updo is all about using the right products. Want some influencer-approved tips? Here’s how to nab Emily’s look, in 3 easy steps.

Step #1

Shake Schwarzkopf got2b Powder’ful Volumizing Styling Powder into your roots for instant boost and shine. Use your fingers to tease lift. This revolutionary, weightless formula texturises each hair strand to create maximum volume.

Step #2

Gather hair loosely into a ponytail, then secure with a band. Pull strands from the front to soften, and use fingers to loosen hair against the scalp. Twist the ponytail into a messy topknot, and secure with grips.

Step #3

To finish the style, spritz hair with Schwarzkopf got2b Oil-licious Weightless Dry Oil Mist. This ultra-light weight formula will help tame frizz and flyaways without weighing your tresses down. It’ll also give your ‘do ultimate shine.

To recreate The London Blogger’s rainbow look, use Schwarzkopf LIVE Intense Colour (INSERT PRODUCT NAME) and be sure to visit schwarzkopf.co.uk for more hairspiration.






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