Gucci launches app for Ipod and Itouch

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We love a bit of Gucci glamour and now there's a whole new way to experience it.

With the launch of a special app for iPod and iTouch (available from the App store), creative director Frida Giannini has teamed up with uber-producer Mark Ronson to design a whole host of features.

At the touch of a button you'll be able to access exclusive products, unique playlists designed by Ronson, fashion shows, a Gucci Little Black Book - revealing Giannini's favourite spots round the world - and the ability to mix your own music on a virtual turntable.

They've timed the launch of the app to coincide with the Gucci Icon-Temporary Project, a travelling sneaker store that opens on 24 October in New York, before travelling to London and Tokyo next spring.

Very uber-fabulous...

GUCCI SPRING/SUMMER 2010 COLLECTION

Thursday 22 October 2009

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