Chloe Madeley is new Ultimo model

by Lucy Hutchings

Richard Madeley and daughter Chloe, celebrity news, Marie Claire

Her mum may still blush at the thought of accidentally flashing her bra on live TV, but now Chloe Madeley, daughter of Richard and Judy, is deliberately showing off her undies, as the new face of Ultimo.

Following in the footsteps of Spice Girl Mel B and supermodel Helena Christensen, the 21-year-old will front the latest campaign for Miss Ultimo lingerie.

Speaking to Hello!, Madeley revealed that her parents are thrilled with her new job, saying, 'Because I would never want to do anything that embarrasses them, I do run things by them and Dad was like, 'Are you crazy? You have to do this!' And he jumped up and started emailing our management company to say it was a definite yes.'

She also added that Judy, who has battled with fluctuating weight, was more than encouraging, telling her daughter to enjoy her slim figure.

Speaking of her mother, Madeley explained, 'Mum would never have done anything like this when she was my age but then she was the total opposite of me... Mum was never skinny.'

'She tells me I've got a lovely figure and should be proud of it because she was always bigger and felt like a bit of an outsider at school. She wasn't confident at all, whereas I so am,' she added.

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