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The YSL Manifesto returns

By Lucy Hutchings on Tuesday 2 September 2008

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Marie Claire News: YSL bag

This weekend, expect to see fashion-followers staking out London's most stylish streets, with the news that YSL will be distributing limited edition tote bags, completely free to passers-by.

Bringing its unique manifesto back for a third season, the latest edition is a twenty-page booklet containing all the iconic images from the autumn/winter 2008 campaign.

Featuring Naomi Campbell photographed by Ines van Lamsweerde & Vinoodh Matadin, it will be distributed like a free newspaper, although the first 5000 lucky recipients will receive theirs encased in the stylish shopper.

YSL brand ambassadors will be distributing in the following areas from 11am-7pm, so choose your spot now!

1. Chelsea/Kings Road
Sloane Square
Kings Road
Fulham Road

2. High Street Kensington
Kensington High Street
Kensington Church street
Holland Park Avenue

3. Bond Street/Oxford Street
Oxford Street (near Selfridges)
Bond Street, South Molton street, Saville Row
Dover Street Market

4. Covent Garden
Long Acre
St Martin’s Lane
The Strand

SEE ALL THE CATWALK PHOTOS FROM YSL AUTUMN/WINTER 2008 HERE

Tuesday 2 September 2008

Have your say ...

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Its great that YSL are giving away bags in the capital but we in the North (Leeds) would also like to receive designer goodies, we always seem to be seen as the poor cousins. Thank god for Harvey Nichols.
Comment by sandra Swanston on September 02 13:39

Pity that they are not going distributed nationwide, then everyone could have one!
Comment by Emma on September 02 14:25

Why just London? We have smart people in the provinces too. Even Brighton,well a few anyway!

Comment by maggie on September 02 14:34

Can I have one please? I don't live anywhere near London - I'm up in Yorkshire!
Comment by Cate on September 02 17:30

We're just as stylish up north, shame we have to miss out on such a lot for not living in the capital. tut tut.
Sarah, Darlington
Comment by sarah on September 03 15:39

Why London? What about Glasgow or anywhere in Scotland? I know we are well past Watford but we do try to follow fashion.
Comment by Isobel on September 03 21:53

Woohoo I got 2 blacks and 2 whites today!!
Comment by Bea on September 06 22:21

I was on Hi St Ken Sunday between 4-6PM and didn't see anyone. Even asked a charity collector at the tube but he said he saw nothing handed out all day!
AND I live 10 mins away!
Comment by Neil on September 08 14:26

well, I live in London, went to 4 of the above mentioned locations (South molton st., Bond st., Savile row, St., st. MAritns lane) at 11.30 and in all the 4th spots they had run out of bags. A little bit poor really, considering they said they were going to be there from 11 to 7 pm
Comment by isabella on September 12 13:02

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