See Lara Stone smoulder in the new 70s-inspired H&M campaign...
Just when you thought H&M campaigns couldn’t get any cooler, this 70s-inspired collection comes along, and gives us all kinds of wardrobe inspiration.
Fronted by supermodel Lara Stone, the campaign gives new life to one of summer’s biggest trends, taking the seventies vibe straight into winter with heavier fabrics, warmer colours and a few must-have accessories thrown into the mix.
The new wave of retro buys sees some of our favourite hero pieces re-worked ahead of the new season. Platform party heels and knee high boots come in tan suede, as does the classic transitional trench coat. Denim, as ever, features heavily among the collection in the form of high waist, ultra-wide leg flares in a vintage-look blue wash.
The button-up A-line skirt, a firm favourite among the fash-pack, is also a key player, as is the kimono-style jacket. Our favourite piece? It has to be that printed high-neck dress, styled so perfectly with knee high boots.
Alongside all those statement pieces you’ll find some striped casual tops, perfect for wearing now with your flares, and later, under your denim pinafore dress, as well as tan tote bags, mid-height ankle boots and cool capes.
The psychadelic jumpsuit has your party wardrobe covered, while unexpected items include the striped shirt dress, seen layered over cropped flares, and sleek white polo neck tops.
All in all, the collection has everything we need for AW15, and is well worth a look.
Shop the entire H&M New Elegance collection to get set for the new season, now.