Jimmy Choo to hit the high street with H&M collection
H&M has done it again! After a string of high-profile collaborations, it has today announced the latest in its long list of designer partnerships: Jimmy Choo.
The first time that the high street giant has teamed up with an accessories brand, the collection will hit stores on 14 November, and will include bargain versions of the label’s much-coveted glamorous shoes and statement bags.
And in another first, Jimmy Choo will extend its signature style to clothing for the very first time, to create a capsule collection for the store.
Speaking of the new venture, Tamara Mellon, founder and president of Jimmy Choo, commented, ‘We are privileged to be among the fashion greats who have been affiliated with H&M so far, and to be designing a collection appealing to fashion savvy, street smart women, and to be including some great pieces for men, too.
‘Jimmy Choo will bring to H&M a sophisticated, fashion-forward, accessible and glamorous collection – the perfect party pieces to buy now and then wear out that night!’ she added.
H&M is no stranger to designer collaborations, and has teamed up with some of fashion’s most prestigious names, including Karl Lagerfeld, Stella McCartney, Matthew Williamson, Viktor & Rolf and Comme des Garçons.