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I’ll be honest: up until last year, it had never occurred to me to go on a sun holiday during winter. Snow holiday were for winter, and beach holidays were for summer, right? That was until I booked my honeymoon to Thailand and the Maldives in February, and realised that being hot in winter was the way forward.
When it came to picking my wardrobe for the holiday though, I quickly realised that my normal go-to brands wouldn’t cut it, with their Spring/Summer offering not launching for another few months.
Now I’m lucky enough that in my job I come across some amazing fashion brands, and so I managed to curate a great holiday wardrobe thanks to the winter sun brands that serve up great summer dresses and swimwear all year round. Scroll down to find out more…
Holiday dresses & clothing
Best for: The London brand behind that constellation dress is fast become very fashion editor’s go-to for vintage-style dresses with the most amazing prints, which are designed in-house by friends Henrietta Rix and Orlagh Mcclosky, who set up the brand in 2015. Expect vibrant colours and hand-painted patterns, and new for this season, all over ombre sequins.
Shop now: Rixo Coco dress, £304.17
Paper London Plage
Best for: Riviera-worthy palazzo trousers, impeccably cut colour-block dresses and super flattering swimwear.
Best for: Beautifully embroidered, unique pieces with styles reference to Ukrainian traditions as a nod to New York-based designer Robert Mishchenko’s heritage.
Best for: Those trademark off-the-shoulder tops, feminine ruffles and playful polka dots.
Dodo Bar Or
Best for: Dresses adorned with folkloric prints, intricate details and embellishments.
Best for: No one does chic resortwear as well as the Australian brands, and Lee Mathews is proof of this. Shop there for striped cotton shirts and matching trousers, gingham dresses and silk gorgette maxis. The dream.
Best for: Sexy off-the-shoulder evening dresses in floaty fabrics, and taylored daywear.
Best for: In the designer’s own words, ‘alice McCALL is all about creating playful pieces (main image) that are still wearable & innately feminine. Our pieces are quirky & fun with a kick of sexiness. I want girls to feel amazing & have fun wearing my designs’. The new collection especially is all about colours and bold prints.
Buy now: Alice McCall Yoko dress, £650
Best for: Vibrant silk maxi dresses.
Three Graces London
Best for: Luxury resortwear that is structured yet ethereal, crafted in the highest quality linen, cotton and silk. I love the romantic beach dresses in vibrant colours.
Best for: Bali-inspired silk-chiffon cover-ups that support local artisans.
Shop now: Cloe Cassandro SS18 collection
Best for: Unique handcrafted smocked tops and dresses.
Swimwear & bikinis
Best for: Simple, well cut bikinis and swimsuits to flatter all shapes.
Best for: Chic scallop-edges designs that are both fun and timeless.
Best for: The French label has been producing iconic, impeccably cut and elegant swimwear since 1998. The swimsuits are particularly flattering.
Shop now: ERES Anne-Sophie bandeau swimsuit, £475 at Net-A-Porter
Best for: Pretty much any style of bikini and swimsuit, all year round.
Shop now: Swimsuit launching soon on ASOS
Best for: Graphic patterns and colourful clashes, which translates into her ethnic-inspired daywear too.
Lisa Marie Fernandez – holiday shop at harrods
Best for: Vintage-inspired one-pieces and bikinis that are flattering and total #ootd gold.
Holiday bags & shoes
Best for: Playful woven bags, including colourful totes and the baby roge basket bag adorned with signature pom poms.
Best for: Personalised totes, clutch bags and slides in chic paired back tones.
Shop now: Rae Feathers monogram slides, £185
From St Xavier
Best for: This Australian brand serves up handcrafted unique designs using semi-precious stones and natural metals amongst other ethically sources materials.
Ancient Greek Sandals
Best for: A mix of trend-led designs and chic classic sandals that are locally handmade made too.
Best for: Timeless mules with a contemporary twist.
Shop now: Hamptons mules for €100 from Manebi
Best for: Fashion-forward designs that will completely elevate your holiday wardrobe.
Z for Accessorize
Best for: Affordable delicate, gold or silver-plated jewellery that you can layer and mix and match.
Annie Costello Brown
Best for: Annie Costello Brown’s bold and eclectic designs are just what you need to lift a maxi dress on holiday.
Best for: Delicate gold jewellery which you can stack to your heart’s content. Look out for blogger Lucy Williams’ Roman collection, inspired by her travels.
Links of London
Best for: Although Links of London is well known for its timeless classics, the new Serpentine collection is perfect for holidays, thanks to its pretty gemstones including pink opal, green chalcedony and blue agate.
Now that you’ve got the ultimate A-Z of winter sun brands, all you need to do is mix and match to create your perfect capsule wardrobe, whether you’re headed to the beach or on a city break.