FIRST LOOK: Emma Watson for Alberta Ferretti

The Harry Potter starlet has joined forces with the Italian designer to create a collection of eco-friendly summer clothing

So what happens when a stylish film star meets a time-honoured fashion guru? A chic, summer-perfect capsule collection is born. Introducing Pure Threads, by Emma Watson and Alberta Ferretti

SEE THE COLLECTION HERE

Despite her young years, Emma Watson is carving out a serious name for herself in the fashion industry – she’s already got design experience with People Tree and high-profile campaigns with Burberry and Lancome under her belt – so we were expecting great things from her latest industry venture.

And it doesn’t disappoint. The 20-year-old has joined forces with Alberta Ferretti to create a limited edition capsule collection, consisting of five beautiful summer separates.

The romantic range – which features two dresses, a blouse, denim shorts and a maxi skirt – is made entirely out of environmentally-friendly materials, and available to buy exclusively from albertaferretti.com.

Emma Watson for Alberta Ferretti Pure Threads - fashion, news, see, pictures, clothing, summer, Marie Claire

The pieces were designed to be both wearable and accessible to a wide range of people, while at the same time, tapping that signature Ferrettii style – with prices ranging from €250 to €800.

Emma Watson for Alberta Ferretti Pure Threads - fashion, news, see, pictures, clothing, summer, Marie Claire

And to tie in with Emma’s previous eco-chic collaboration, part of the proceeds will go towards the People Tree Foundation – the non-profit Fair Trade organisation.

Oh we do love a spot of feel good fashion…

What do you think of Emma Watson and Alberta Ferretti’s debut collection? Let us know your thoughts in the comments box below!

SEE THE PURE THREADS COLLECTION HERE

LOOK BACK AT EMMA WATSON’S STYLE HISTORY HERE!

SEE THE COMPLETE ALBERTA FERRETTI AUTUMN/WINTER 2011 COLLECTION

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