Burberry’s sales continue to soar

The luxury fashion brand has experienced a 22 percent rise in sales

At a time when many retailers are tightening their belts, luxury fashion brand Burberry has seen popularity soar, with sales up an impressive 22 per cent in the final three months of 2011.

PICS: BURBERRY S/S 2012

Boosted by Christmas shoppers, who put in some particularly impressive spending in Bejing, Hong Kong, London and Paris, the brand reportedly raked in an impressive £574 million in those three months alone.

It’s thought the brand’s popularity in the Asia-Pacific region also remain high, as buyers snap up the latest must-have designer goods.

Famous faces fronting the brand – including sizzling starlet Rosie Huntington-Whiteley – may also have contributed to their success, while some claim the Kate Middleton effect has also taken hold.

When the Duchess stepped out in classic Burberry coat, featuring a pretty frilled hem and traditional aviator-style buckle belt, her cover-up of choice had sold out in almost every size within hours.

Wow.

PICS: BURBERRY S/S 2012

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