FIRST LOOK! Rihanna's dreamy new fragrance ad

By Eleanor Young on Friday 11 February 2011

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Rihanna - FIRST LOOK! Rihanna's dreamy new fragrance ad - Reb'l Fleur - Marie Claire - Marie Claire UK

Is there nothing this girl can’t do? With a seriously successful singing career, and a new book under her belt, super-hot songstress Rihanna has turned her hand to fragrance, creating her very own scent, Reb'l Fleur. And now we’ve got our hands a tiny sneak peak of the first fragrance ad.

SEE RIHANNA’S STYLE HISTORY HERE!

Rhi plays a good girl gone bad in the two-minute long commercial, which shows the star lounging in oversized flowerbeds and running through picturesque gardens, before meeting her scantily clad 'bad' side.

It seems the star – who last year, had a Reb'l Fleur tattoo - was very hands on when creating the new fragrance.

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‘She would come into the meeting with a very unique smell, and people would say, “What are you wearing?’ and she would rattle off five fragrances that she had mixed and layered,”’ Frederick E. Purches, the founder of Parlux Fragrances revealed.

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WATCH Rihanna’s Reb’l Fleur ad here…

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This week’s set to be a busy one for Rihanna. Rumour has it the songstress is planning a seriously steamy performance at the Brit Awards on Tuesday, hitting back at record bosses who toned down her raunchy lyrics to play on the radio.

‘Rihanna’s Brits performance is going to be her raunchiest show yet and will be filled with lots of nudity,’ a source said on Thursday.

What are your thoughts on Rihanna’s dreamy new fragrance ad? Let us know in the comments box below

SEE RIHANNA’S STYLE HISTORY HERE!

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